Paroma Ray

Paroma Ray

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  • Timeline

  • About me

    Global Display Ads Senior Product Solutions Consultant at Google

  • Education

    • MICA | The School of Ideas

      2007 - 2008
      Post Graduation Public Relations, Advertising, and Applied Communication
    • Jesus and Mary College (JMC), Delhi

      2003 - 2006
      BA (Hons) English Literature
  • Experience

    • Google

      Jun 2006 - now
      • Global Display Ads Senior Product Solutions Consultant

        Apr 2022 - now
      • Display Product Solutions Consultant/Global Product Lead for 3PAS (Third Party Ad Serving)

        Feb 2019 - Mar 2022
      • 3PAS Display Product Specialist

        Oct 2017 - Jan 2019
      • Campaign Manager (Large Customer Sales, NA)

        Mar 2014 - Oct 2017
      • Account Strategist for Pharma Clients (Large Customer Sales, NA)

        Jan 2012 - Feb 2014
      • Account Optimizer (Handled Microsoft accounts exclusively)

        Jan 2011 - Dec 2011
      • Agency Account Manager (Aus)

        Jan 2009 - Dec 2010
      • Senior AdWords Associate (EMEA)

        Jul 2007 - Dec 2008
      • AdWords Representative (EMEA)

        Jun 2006 - Jun 2007
  • Licenses & Certifications

    • Google Ads Search Certification

      Google
      Jan 2024
    • Google Ads Display Certification

      Google
      May 2024
  • Honors & Awards

    • Awarded to Paroma Ray
      Awarded spot bonus from Senior Director for extensive contributions to Project Empower and achieving program goals with strong cross-functional collaboration. - jul 2023
    • Awarded to Paroma Ray
      Received spot bonus for significant contributions to the Quality Calibrations Project. My efforts helped shape the evolution of the new quality framework which paved the way for a successful launch in the vertical. - sept 2022
    • Awarded to Paroma Ray
      Spot Bonus award from the senior VP for my contributions to Project Guardian to help keep operations running through Business Continuity Plans during the pandemic. - dic 2020
    • Awarded to Paroma Ray
      Won the coveted Gold award (high achievers representing 2% of the team) for securing $4M in revenue upsell through scaled O2O optimizations. - mar 2016
    • Awarded to Paroma Ray
      Won another prestigious Gold award for building out robust category expansions and helping Twitter expand to three additional markets, exceeding revenue growth targets (achieved 119% YoY growth) with a quarterly spend of $2.1M. - may 2015
    • Awarded to Paroma Ray
      Gold award for achieving KPIs and exceeding revenue targets for University of Phoenix through strategic campaign management. - feb 2015 Gold award for outstanding campaign management of Zeta Interactive’s key client, University of Phoenix, achieving their KPIs (exceeding monthly lead goals by 137% while reducing CPA goal by 12pp MoM) and achieving a stellar account revenue growth of 482% in FY14 ($5.7M annual spend).