KB (Katherine) Buzza

Experience

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  Brooklyn Arts Hotel

  Sept 2011 - Aug 2014

  Assistant Manager
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  The Shadow Electric - Open Air Cinema and Bar at The Abbotsford Convent

  Nov 2012 - Mar 2015

  Communication Manager

  Shadow Electric was an outdoor cinema and cultural event space at the Abbotsford Convent from 2012-2015. A weekly cinema program showcased independent and specialist screenings as well as music, fashion and theatrical events.

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  Small World Social

  Apr 2014 - Jun 2014

  Workshop Assistant
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  Stanford University

  Jul 2014 - Aug 2014

  Student Coordinator

  Working with Volunteers In Asia, a not-for-profit based at Stanford University on their American Language and Culture program.

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  RMIT Training

  Sept 2015 - Dec 2016

  Client Services Administrator
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  Toll Global Forwarding

  Jan 2017 - Mar 2017

  Project Consultant
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  RMIT University

  May 2017 - Nov 2020

  Marketing Coordinator & Product Owner

  I developed and coordinated the execution of marketing and communication for over 300 short course products. Working with a diverse group of product owners across the Schools of Media and Communication, Science, Engineering and Health and Business. My responsibilities included:-Supporting customer service team with checkout & Booking Management-Digital transformation, migrating bespoke CMS and CRM to new platform- Adobe Experience Manager (AEM) CMS.- Development and delivery of marketing strategy- Reporting on market insights based on Adobe Analytics data, CRM database intelligence using Power BI to product owners.-Google/Adobe Analytics, Google Datastudio.-Development of re-marketing automation campaigns via Adobe Audience, Instagram and Facebook-Informed growth strategy and business development opportunities with RMIT Strategy Office and product owners.-EDM campaign development and delivery via Campaign Monitor and Marketo.-SEO and SEM planning and execution via Google Analytics and Google Adwords.-Supporting contact centre to provide consistent and standardised customer service. -Manage marketing budget of $50kAchievements- Developed scholarship for Indigenous students to do short courses with Ngarara Willim- Member of the Education Portfolio Staff Engagement Network, working to improve overall wellbeing across the department.- Green Impact team leader implementing Sustainability across the Academic Registrar's Group (Bronze certification reached in 2019).- Organise annual volunteering opportunities for 20 staff for Portfolio at Westgate Park (2018, 2019)- Fundraiser for Melbourne City Mission - Sleep at the G, team raising $40k in 2019.- Captain of Fitness Challenge team 'ARG Conquerors' to encourage physical fitness. Show less

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  University of Melbourne

  Jun 2018 - Dec 2019

  Teacher

  Subject: Business In The Global Economy'

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  Avion Agency

  Apr 2021 - May 2022

  Business Development Associate

  Avion is independent global content strategy and copywriting agency.My responsibilities include growing the business in the local and international markets. This is in conjunction with a content optimisation project within Adobe Experience Management CMS for financial services clients Suncorp Bank and Australian Super.

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  Aurecon

  May 2022 - Jul 2023

  Digital Communications Advisor

  I was a website and social media specialist responsible for delivery of web campaigns using Sitecore and managing supporting content on the Linkedin, Instagram and Facebook corporate account.I provided campaign insights using Google Analytics 4 to key stakeholders across the business. I worked with UX consultants on a major digital transformation project upgrading the front-end of the website.

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  Climate Zero

  Jul 2023 - now

  Product Manager

  Climate Zero is a climate-tech SaaS company, supporting organisations on their path to achieving net zero. I am a product manager across the carbon accounting software and Climate Zero Learn education platform. I work closely with the engineering team, UX and data scientists to test and deliver new features in a waterfall delivery mode. I work closely with Amplitude Analytics to provide product insights. In addition, I support our marketing consultants in the delivery of content marketing across Linkedin, web, and events.I hold a hybrid role of Business Development and Account Mangement, coordinating the end-to-end sales lifecycle for the business. I am a key account manager for customers across many industries and sizes. Show less