Shannon Lowry

Experience

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  AT&T Wireless

  Jun 2009 - Dec 2009

  Sales Representative

  Sold AT&T products and services at an authorized retailer in San Antonio, Texas.

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  Northwestern Mutual

  Jan 2010 - May 2010

  Financial Representative

  -Certified Financial Representative at Northwestern Mutual. -Built solutions to help individuals and families achieve financial security.-Prospected for new clients and expanded existing network

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  Dave & Buster's

  Aug 2010 - Sept 2012

  -Large-scale corporate event sales, including Corporate Meetings, Company Picnics, Holiday Parties, and Team Building Events.-Responsible for building new business in the San Antonio area through outside prospecting and cold calling.-Promotion of D&B brand in the San Antonio business community though e-mail and mailer campaigns. -Management of in-store team focused on maximizing incoming calls. -Maximized incoming calls and in-store appointments.-Responsible for small to medium corporate and all social accounts.

  • Special Events Manager

    Oct 2011 - Sept 2012

  • Special Events Consultant

    Aug 2010 - Sept 2011
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  American Marketing Association - San Antonio

  Aug 2012 - Jun 2014

  VP of Special Events

  I served as a Board Member in the local chapter of the American Marketing Association. I was responsible for arranging venues, food and beverage, and details for monthly luncheons as well as mixers and other events.

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  Hard Rock International

  Sept 2012 - Apr 2015

  Sales and Marketing Manager

  -Sell, plan & execute cafe buyouts, live music/promotional events & special events.-Responsible for maintaining local social media and online presence-Conduct local market research and brand analysis to produce the annual sales and marketing budget.-Utilize external and internal communication tools such as banners, e-blasts, event kits and co-branded materials to promote HRC brand-Attend local networking events, national and international trade shows/conferences-Prospect accounts and media partners for dual-marketing opportunities, partnerships and sponsorships. Show less

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  Edible Arrangements

  Apr 2015 - Jul 2016

  Business Development Manager - Store Channel

  - Motivate, inspire and coach a select group of Edible Arrangements Franchise Owners and Store Managers to drive top-line revenue through targeted sales and marketing initiatives. - Establish a series of KPIs and work one-on-one with clients to ensure execution against defined goals. - Regularly monitor store performance and activity levels against established KPIs and re-evaluate as needed.- Work with Franchisees to develop individualized business plans to maximize productivity using local market research, profitability analysis and revenue projections.- Host quarterly in-person sales training seminars and bi-monthly online webinars available to the entire franchise system. - Assist in the creation of training and development tools including toolkits, scripts, marketing collateral, and execution strategies.- Act as a consultant to help clients identify, brainstorm and capitalize on new opportunities in the market. - Compile and present a quarterly report of team performance to Sr. Management. - Actively participate in meetings with Business Development team to optimize existing initiatives and ensure alignment on future marketing & sales strategies. Show less

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  Locals 8 Restaurant Holdings

  Jul 2016 - Jul 2018

  Marketing Director

  - Collaboratively develop and execute marketing strategy plans for 12 Locals 8 restaurants throughout the Northeast. - Build relationships and drive engagement with customers, businesses, and partners to increase check averages, profitability, and brand reputation. "Good times, made locally."

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  Buffalo Wings & Rings

  Jul 2018 - Feb 2022

  Franchise Field Marketing Representative
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  Industree Consulting

  Feb 2022 - now

  Founder

  Industree Consulting is a full-service Advertising and Marketing Agency based in San Antonio, TX.We plan, create, and execute marketing strategies designed to help your business grow! Set up a consultation with us today.