Priyanka Datwani

Experience

• 

  Celebal Technologies

  Jan 2021 - Jun 2021

  Product Manager
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  Accenture

  Jul 2021 - Oct 2023

  Application Development Analyst
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  Creative House SA

  Nov 2023 - now

  Brand Manager

  Brand Strategy - Develop and execute a comprehensive brand strategy that alignswith the client's vision and goals, and manage and maintain the brand's visualidentity, ensuring consistency across all communication channels and marketingmaterials.Campaign Management: Plan and execute marketing campaigns that enhancebrand awareness and drive bookings.Market Research: Stay updated on industry trends, customer preferences, andmarket dynamics to inform brand strategise accordingly.Events Planning: Assisting in designing the event from the beginning to end, whichincludes coordination and collaboration with internal departments as well asexternal vendors.Advertising and Promotion: Planning and executing advertising campaigns,promotions, and marketing initiatives across various channels to build brandawareness, drive engagement, and generate leads or sales.Brand Performance Monitoring: Monitoring and analyzing brand performancemetrics, such as brand awareness, brand perception, and brand equity, and usingdata to evaluate the effectiveness of branding efforts and make informedadjustments.Crisis Management: Proactively managing and mitigating brand-related crises orreputation issues that may arise, and implementing strategies to protect andrestore the brand's image and reputation.Budget Management: Developing and managing budgets for branding initiatives,ensuring efficient allocation of resources and maximizing return on investment.Social Media: Manage brand’s identity on all relevent social media platforms forthe brand in order to increase brand visibility and reach among the target audience. Show less