Daroth Sovan

Daroth Sovan

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  • Timeline

  • About me

    Mevius Brand Manager at JTI (Japan Tobacco International)

  • Education

    • Norton University

      2007 - 2013
      Bachelor of Engineering (B.E.) Electrical and Electronics Engineering
    • University of Cambodia

      2007 - 2012
      Bachelor of Arts (BA) English Language and Literature, General
    • University of Auckland

      2016 - 2017
      Master of Engineering (MEng) Engineering/Industrial Management

      • Project Management• Operations Management• Supply Chain Management• Product Development & Innovation• Strategic Decision-making in Manufacturing SMEs• Enterprise Resource Planning (ERP) tools

  • Experience

    • Viettel (Cambodia) PTE.

      Jan 2011 - Dec 2013

      • Manage all Value-Added Service (VAS) servers and database including CRBT (Colored Ring Back Tone) service, SMS (Short Message Service), MCA (Missed Call Alert), Intelligence Voice Record (IVR) and other VAS systems• Lead MCA installation projects and manage MCA databases (Linux with Oracle servers)• Use SQL languages to extract reports based on requirements from Billing and Marketing & Business Department• Train SQL languages to team for report purposes and develop guidelines for system solution and upgrades• Troubleshoot high-level system issues and report events to Chief of Mobile Department• Lead team to get daily reports on Key Performance Index (KPI), Call Detail Record (CDR) of VAS Division, and subscriber provisioning from Marketing & Business Department as well as broadcasting SMS promotion to customers• Use VBA macros & Excel for complicity reports and develop programming codes for automation data extraction executable files• Cooperate with Equipment venders (Huawei & Erika) to optimize and perform system maintenance• Lead ad-hoc projects for new server installations, patch upgrades & urgent change requests (CR)• Coach team to enhance their daily work capability Show less

      • Senior Telecommunications Engineer

        Jun 2012 - Dec 2013
      • Telecommunications Engineer

        Jan 2011 - Jun 2012
    • British American Tobacco

      Jan 2014 - Oct 2015

      • Produce the required qualified products at the right time in accordance with the Master Production Schedule• Ensure that all Manufacturing equipment and personnel comply with the company’s safety, housekeeping and environmental standards• Maximize the productive use of human and machinery resources• Develop lines of communication with teams and manage employee relations and personal issues• Ensure inventory and production output are closed properly at month-end using TaO (ERP system) Show less

      • Procurement Executive

        Jun 2015 - Oct 2015
      • SMD Production Supervisor

        Jan 2014 - Jun 2015
    • JTI

      Jul 2017 - now

      - Develop and implement comprehensive brand plans and strategies to drive brand growth, market share, and profitability.- Conduct regular brand performance reviews and adjust strategies to meet evolving market dynamics.- Collaborate with cross-functional teams to ensure alignment of brand strategies with overall business goals.- Plan, execute, and evaluate integrated marketing campaigns- Collaborate with agencies to develop compelling brand messaging and campaigns.- Ensure all marketing activities are aligned with brand guidelines and deliver measurable results.- Develop and manage the brand budget, ensuring efficient allocation of resources and tracking of expenditures.- Partner with the Strategic Insights & Business Intelligence team to leverage data-driven insights for brand planning.- Collaborate with legal, regulatory, and compliance teams to ensure all brand activities adhere to company policies and regulations- Identify and propose new research initiatives or tools that can provide impactful insights for brand strategy- Encourage and implement simpler, more efficient ways of working, analyzing data, and utilizing tools Show less • Manage Consumer Information/Research: Incidence & Tracker, PAM test, and Consumer Segmentation• Manage Trade Insights: Retail Panel Survey, Pricing study & Price Segmentation• Manage Competitor Intelligence: Competitor activities tracking and Competitor dashboard• Manage Portfolio Discussion to support Brand Plan & Strategy• Manage Industry/market Information (Shares of Market & Volume tracking & planning)• Manage & support KPIs discussions for Marketing/Sales programs• Involve in Business Cycle Planning Discussion (Commercial Review & Annual Strategy Planning)• Manage Market Simulation Modelling (MSM)• Manage Brand board for Marketing• Manage Macroeconomics data (Oxford & Euromonitor)• Present Market Intelligence in Monthly Marketing & Sales Meeting• Lead GIS (Route Optimization) & GPS-captured projects & One-data projects• Propose new research which provide impacts to stakeholders (Marketing, Sales & Legal)• Use/train/coach Excel, advanced Excel, Pivot tables to perform data analysis and complicated Excel requirement• Encouraging simpler & more efficient way of working, analyzing & tool usages • Plan & manage SI budget to ensure well-spent & tracked budget Show less • Manage & support Consumer Information/Research: Incidence & Tracker, PAM test, and Consumer Segmentation• Manage & support Trade Insights: Retail Panel Survey, Pricing study & Price Segmentation• Manage & support Competitor Intelligence: Competitor activities tracking and Competitor dashboard• Manage & support Industry/market Information (Shares of Market & Volume tracking & planning)• Manage & support Key Performance Index (KPI) discussions for Marketing/Sales programs• Support Ms. Power BI KPI reporting dashboards for related stakeholders to visualize real-time KPI tracking• Support Business Cycle Planning (Commercial Review & Annual Strategy Planning) for top management• Manage & support Market Simulation Modelling (MSM)• Manage & support Brand board for Marketing• Manage & support Macroeconomics data (Oxford & Euromonitor)• Present & discuss Market Intelligence in Monthly Marketing & Sales Meeting• Support GIS (Route Optimization) & GPS-captured projects & One-data projects• Propose new research which provide impacts to stakeholders (Marketing, Sales & Legal)• Use/train Excel, advanced Excel, Pivot tables to perform data analysis and complicated Excel requirement• Encouraging simpler & more efficient way of working, analyzing & tool usages • Plan & manage SI budget to ensure well-spent & tracked budget Show less

      • Brand Manager (Mevius)

        Jun 2024 - now
      • Strategic Insights & Business Intelligence Manager

        Jun 2021 - Jun 2024
      • Strategic Insights & Business Intelligence Associate

        Jul 2017 - Jun 2021
  • Licenses & Certifications

    • Analyzing and Visualizing Data with Microsoft Power BI

      Thakral One
      Dec 2019
    • PM9002x: Best Practices for Project Management Success

      EdX
      Jun 2019
    • Green Productivity & Environment Management System (ISO 14001)

      Asian Productivity Organization
      Sept 2014
    • Train the Trainer: Making Training Dynamic and Effective

      Center for Leadership and Professional Development (Phnom Penh)
      Nov 2018
    • Business Analytics for Leaders

      IMD Business School
      Dec 2019
    • Project Management: Leading Successful Projects from Start to Finish

      Center for Leadership and Professional Development (Phnom Penh)
      Oct 2018