Cary Rawson

Experience

• 

  Agfa Graphics

  Aug 1993 - Jun 2001

  Prepress Engineer

  • Commenced and completed Industry apprenticeship. Installed, serviced, and repaired prepress equipment, including Computer-to-Plate (CTP), Computer-to-Film (CTF), film and plate processors, scanners, contact frames, and repro cameras.• Maintained strong relationships with customers, ensuring quick, efficient resolutions to equipment issues and minimising downtime.• Delivered technical support, ensuring clients equipment was returned to full production capabilities with a focus on clear communication and professional service.• Provided troubleshooting and maintenance services, ensuring operational continuity for clients and minimising production disruptions.• Worked closely with sales and support teams to identify client needs and deliver tailored solutions to maximise equipment performance and customer satisfaction. Show less

• 

  Heidelberg NZ Ltd

  Jun 2001 - Feb 2023

  • Led business development efforts across New Zealand and the Pacific Nations (also including Guam, Saipan and French Polynesia), driving a 25% increase in service revenue by actively qualifying, presenting and securing service contacts on equipment via supply agreements while managing profitability and customer satisfaction.• Led the successful transition of competitor plate business to Heidelberg NZ, achieving a 100% conversion rate within six months across multiple regions.• Pioneered the sale of the first subscription-based offset press in the Southern Hemisphere, exceeding sales targets and positioning Heidelberg NZ as a market innovator.• Built and maintained strong relationships with C-level decision-makers, securing both contract renewals and new business opportunities. Show less • Drove business growth across the Pacific region by establishing long-term relationships with key clients, significantly increasing the company’s revenue base.• Led product demonstrations, training sessions, and consultations to ensure customer satisfaction, loyalty, and a deep understanding of Heidelberg's products and services.• Worked closely with cross-functional teams to streamline operations and improve service delivery, contributing to higher customer retention and overall regional success. Show less • Managed customer accounts, driving improvements in collection rates, portfolio performance, and service contract sales.• Achieved the highest service contract-to-equipment ratio in Heidelberg's global market, consistently exceeding targets.• Developed and implemented strategies to resolve account delinquencies, improve financial performance, and enhance overall customer satisfaction.• Played a key role in selling service solutions, upgrades, and relocations, driving both revenue and customer retention. Show less • Installed, maintained, and supported prepress solutions, including scanners, CTF and CTP including processors, ensuring high levels of customer satisfaction and operational reliability.• Promoted to Team Leader, overseeing a team of electricians and prepress engineers, facilitating smooth project transitions from sales to service.• Worked closely with sales teams to ensure the seamless delivery of services and customer success, while also fostering collaboration across functions.• Provided critical technical support for prepress installations and upgrades, ensuring timely and efficient service delivery to clients. Show less

  • National Sales Manager - New Zealand & Pacific Nations

    Mar 2016 - Feb 2023

  • Account Manager - New Zealand & Pacific Nations

    May 2011 - Mar 2016

  • Account Service Manager

    Apr 2008 - Mar 2016

  • Prepress Service Engineer & Electrical Team Leader

    Jun 2001 - Mar 2008
• 

  FUJIFILM New Zealand

  Mar 2023 - now

  National Sales Manager

  • Lead a team of professionals focused on driving revenue growth and expanding market share within the competitive graphic arts and print sectors.• Collaborate closely with marketing and product management teams to launch new products, enhance customer engagement, and streamline sales processes.• Develop and implement strategic plans, including market analysis and customer targeting, to drive sales performance and business growth.• Successfully solidify Fujifilm's position as a leader in the market by fostering a high-performance team and cultivating a culture of accountability. Show less