Sergei Ovsiannikov, MBA

Experience

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  Caterpillar Financial Services Corporation

  Jan 2012 - Feb 2013

  Leasing Manager

  ● Actively participated in a successful 6Sigma project under the guidance of a black belt supervisor, focusing on reducing postal expenses and optimizing processes.● Streamlined the process of creating and managing contracts between Caterpillar Financial Services Corporation and new customers, improving efficiency and customer satisfaction.● Received multiple awards for demonstrating "Extra Mile Commitment" and embodying "Corporate Values," highlighting a strong work ethic and alignment with company culture.● Developed and applied skills in negotiation, business-to-business (B2B) communication, and product management, contributing to the overall success of the sales team. Show less

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  Ltd "Dvoryanskoe Gnezdo"

  Feb 2013 - Sept 2024

  Chief Executive Officer

  ● Transformed a $15,000 initial investment into a profitable business with annual revenues exceeding $1.5 million, demonstrating business acumen and strategic planning skills.● Developed a unique dairy product line, go-to-market strategy, and compelling unique selling proposition, securing placement in the top 3 high-end supermarket chains nationwide.● Achieved outstanding brand awareness and consumer satisfaction for supermarket product line brands, with ratings consistently reaching 5.0 out of 5.0 based on customer feedback.● Recognized as a top 5 performing enterprise in the Central Federal District in 2019, 2020, and 2022 for significant contributions to regional socio-economic development, industry leadership, and outstanding segment results.● Navigated complex situations and mitigated risks, ensuring over 20 successful product launches.● Executed comprehensive product marketing strategies, including messaging briefs and launch materials, resulting in a 30% market share increase within the first year.● Served as a product spokesperson in press briefings and public events, leveraging storytelling skills to generate excitement and drive brand awareness. Show less

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  FAVORIT MOTORS

  Oct 2016 - Jan 2020

  Head of Product

  ● Launched the country's first full-cycle online car store, collaborating with engineering teams to integrate new technologies, resulting in a $1.1 million increase in nationwide yearly sales.● Initiated a unique technical solution in collaboration with KIA, VW Group, and PSA, creating a differentiated market offering that enhanced customer retention and set the company apart from competitors. For 10 months worked with 7 technical engineers to implement the project, establishing a new post-sales customer engagement channel.● Developed and executed a comprehensive market positioning strategy for 12 digital and 8 physical products and the overall brand, ensuring a consistent and compelling brand narrative across all touchpoints.● Crafted compelling product messaging and marketing materials, effectively communicating the unique benefits of the online car store to target audiences and driving a 60% increase in website traffic.● Collaborated with cross-functional teams to define product roadmaps, prioritize features, and ensure successful implementation of new functionalities and enhancements. Show less

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  Uweme Corp.

  Feb 2021 - now

  Business Development Manager

  ● Led the conceptualization, development, and launch of a mobile application, collaborating closely with cross-functional teams to define product strategy and roadmap.● Took full ownership of the application architecture, overall user experience (UX), and principles of user interaction with the final product, ensuring a seamless and intuitive user journey for an application with more than 20 user screens.● Created the concept from scratch and closely monitored its development while working with software engineering teams, utilizing a 10 days sprints agile methodology to make necessary adjustments throughout the development phase.● Conducted in-depth market research and user testing to identify key features and innovations, resulting in a 25% increase in user engagement and a 4.7-star rating on the App Store.● Demonstrated strong analytical skills, leveraging data insights to drive product improvements and optimize user experience, resulting in a 30% reduction in user churn.● Crafted compelling product messaging and marketing materials, effectively communicating the app's unique value proposition to target audiences and driving a 50% increase in downloads within the first 4 months of launch. Show less

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  CrowdFund Tech

  Sept 2024 - now

  Vice President of Strategic Planning