Anna Hewstan

Anna Hewstan

Product Manager

Followers of Anna Hewstan1000 followers
location of Anna HewstanGreater Vancouver Metropolitan Area

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  • Timeline

  • About me

    Marketing Director | Content Strategist | Marketing Project Expert

  • Education

    • UBC Sauder School of Business

      1997 - 2000
      UBC-SMEI Diploma in Marketing & Sales Management
    • The University of British Columbia

      1989 - 1993
      BSc Bio-Psychology

      B.Sc. Biopsychology

  • Experience

    • ArtStar

      Jan 1998 - Jan 2000
      Product Manager

      Reporting to the Vice President, Marketing, planned, developed, and managed website e-commerce operations, inventory management, supplier management, and product distribution. Performed research and competitive intelligence analysis. Designed and implemented short term marketing programs and online Affiliate Marketing Program.

    • Pharmasave Drugs (National) Ltd.

      Mar 2000 - Oct 2005

      Reporting to the CEO and leading a staff of five, directed Pharmasave’s national marketing program: retail brand management, communication initiatives, creative direction, print production, and advertising and media relations. Executed the strategic plan and an annual $6.5M marketing budget that covered the creation of marketing materials, weekly sales flyers, seasonal POS, professional, and brand advertising. Built sales and customer loyalty by supporting the merchandising and pharmacy departments and regional offices by executing national advertising campaigns, community programs, and sales and merchandising programs. Leveraged corporate partnerships to increase store traffic and basket size, Show less

      • National Director, Marketing

        Aug 2004 - Oct 2005
      • National Marketing Manager

        Mar 2000 - Aug 2004
    • Invis & Mortgage Intelligence

      May 2006 - Oct 2015
      Sr. Marketing Manager

      The Sr. Marketing Manager’s core responsibility is to grow Invis and MI brands through the development and implementation of national marketing programs among mortgage brokers. As part of the senior management team, I created and managed projects to deliver the corporate value proposition, grow revenue, and create a leading set of value offerings for mortgage brokers. While in the role, Invis and MI reached the milestone of $158 billion in mortgages funded, and over 680,000 clients served. In the fall of 2009 Invis merged with Mortgage Intelligence, I managed the merge from the marketing perspective, which resulted in the marketing department doubling in size and expanding service to over 1,600 brokers. Show less

    • Mortgage Intelligence

      Oct 2008 - Oct 2015
      Sr. Marketing Manager

      Marketing Department supports both Invis and Mortgage Intelligence brands.

    • Small Gigs Marketing

      Sept 2015 - Dec 2021
      Chief Marketer

      Marketing agency specializing in branding, social media, digital and content marketing. I work with entrepreneurs to bridge traditional marketing practices with an online marketing strategy to create a consistent brand experience.Including branding, marketing strategy, and planning, content development, event planning and promotion, social media strategy, email marketing, online outreach to grow brand awareness and website traffic, social media marketing and online community management.

    • Danica

      Jun 2021 - Jun 2023

      We strive to be the company you keep by providing design, product and service with integrity.A premium collection of high quality, classically modern products that deliver colour.

      • Director of Marketing

        Jul 2022 - Jun 2023
      • Senior Marketing Manager

        Jun 2021 - Jul 2022
    • Naturally Homegrown Foods Ltd.

      Sept 2023 - now
      Sr. Marketing Manager
  • Licenses & Certifications

    • Women Transforming Tech: Building Your Brand

      LinkedIn
      Jul 2020
      View certificate certificate
    • UBC-SMEI Diploma in Marketing & Sales Management

      SMEI - Sales & Marketing Executives International, Inc.
    • Google Ads

      Google Digital Academy (Skillshop)
      Oct 2020
      View certificate certificate
    • Critical Thinking for Better Judgment and Decision-Making

      LinkedIn
      Jul 2020
      View certificate certificate
    • The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now (getAbstract Summary)

      LinkedIn
      May 2020
      View certificate certificate
  • Volunteer Experience

    • City Organizer - Vancouver

      Issued by Angels in the Night Homeless Shelter Project on Sept 2006
      Angels in the Night Homeless Shelter ProjectAssociated with Anna Hewstan