Jack Sreih

Experience

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  NAPCO CONSUMER PRODUCTS COMPANY

  Jul 2009 - Jul 2018

  Skills:Marketing Management | Marketing Plan |Business Plan | Brand Management | Branding | Products Development | Promotions Planning by trade by channel | Category management | Budgeting & Expendature tracking P&L | Market & Competition analysis | Consumer Panel Test | Focus Group | Consumer Behavior analysis | Marketing Mix | Stock Management & Forecasting | SKU’s rationalization / Portfolio Management | Sales KPI’s measurement & analysis | Pricing I Price positioning | Merchandising & planograms | shelves rationalization | POSM | Brand awareness campaigns | ATL campaigns | BTL campaigns | Events management & exhibitions | Key Accounts Agreements & Volume Rebate | Sales pitches | Accounts negociations & marketing activities by account by channel | Distributors management | My personal view of the job description:Developing brands and products' specs to adapt them to a specific market, ensuring the right ways and channels to get the products in front of consumers, convince them TO sell them and meet their satisfaction to resell them, ensuring the company's marketing objectives, sales target and growth.p.s: customers don’t select your products, you select your customers, create their needs, reach them, engage them to lead them. Channels: Retail/B2C (from Modern Trade to Grocery), Wholesales, AFH (B2B): consumable goods (produits de grande consommation)Areas of expertise:Consumer Goods: Baby Care, Feminine Care, Tissue line and Household*** To note that consumer goods aren't only non-food products *** Show less I thrive in challenging, fast paced environments where my project management, creativity and marketing research skills can directly affect how products and services are communicated and delivered to consumers. I am known for my ability to quickly establish trust with employees and project collaborators, mediate disputes and motivate others into action. In addition, I have solid multi-tasking, organizational leadership and decision making skills that can make an immediate contribution to the company. Show less

  • Trade Marketing Manager

    Apr 2016 - Jul 2018

  • Senior Product Specialist

    Jul 2013 - Apr 2016

  • Product specialist

    Jul 2009 - Jul 2013
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  Www.fmcg-marketing.com

  Sept 2018 - Jun 2019

  Digital Marketing Consultant

  EMENA | Digital & Strategic Marketing | WP blogger | Content Management | Social Media Marketing | SEO | SEM | SEA | E/U commerce | UX & UI | GeoStrategy & Geo localization | Digital Transformation | Projects Management |

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  Societe Generale Securities Services - SGSS

  Jun 2019 - Jul 2021

  Digital Communication Specialist

  Internal & External communication campaigns, Digital Communication, Corporate communication, Social Media management, Web Marketing, Webmaster, Content Management, Editorial planning, SEO/SEA (Search, Social, Display & Affiliation), KPI’s & Web analytics, benchmarking, budget management

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  GMF Assurances

  Aug 2021 - Dec 2021

  Content & Engagement

  Social Media campaigns (Engagement & Acquisition) - Facebook, LinkedIn, TwitterContent Management (SEO)SEA and keywords rationalization KPI’s settlement and analysis (Google : Adword, Analytics, Campaign Manager, Search Console)Competition activities benchmark E-reputation management Budget management

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  TK Elevator

  Mar 2022 - now

  Marketing Manager France