Ieva M.

Experience

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  Kurybos namai ELITAZ

  Oct 2014 - Jan 2015

  Crowd Management at "The Voice Lithuania"

  - Assisted to the lead coordinator of the audience during live shows. - Communicated with participants of the show.- Worked hand in hand with producers and the creative team.

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  IronCat

  Aug 2015 - Jan 2016

  Assistant to Executive Producer

  - Arranged meetings with screenwriters, film directors.- Took charge of my own project, involving raising charity funds and increasing donation of books to small town libraries, while encouraging children involvement in reading. - Involvement in connected projects and assignments.

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  Malta Pub Crawl

  May 2017 - Sept 2017

  Social Media Manager

  - Developed and implemented social media strategies to enhance brand visibility and engagement.Created and curated engaging content across various social media platforms, including text, images, and videos.- Managed social media accounts, monitoring and responding to comments, messages, and inquiries in a timely and professional manner.- Conducted regular analysis and reporting of social media performance using analytics tools to identify trends, insights, and opportunities for improvement.- Collaborated with cross-functional teams, including Marketing, PR, and Creative, to align social media efforts with overall brand campaigns and objectives.- Developed and maintained a content calendar, ensuring consistent and timely posting of content across social media channels.- Engaged with influencers, partners, and customers to foster brand advocacy and build meaningful relationships.- Implemented and managed paid social media campaigns, optimizing targeting, budgets, and ad creative to drive measurable results.- Managed events and promotional activities, while increasing the sales.- Booked venues, communicated with artists. Show less

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  Capture Models

  Aug 2018 - Nov 2018

  Photographer
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  Accenture

  Nov 2018 - now

  In a client-facing role, I work with cultural institutions across CEE, MENA, and Benelux, overseeing editorial processes and curating digital art collections. I combine creative direction with strategic content development to deliver exceptional digital cultural experiences.- Creative Direction & Visual Strategy: I guide the creative vision of projects, ensuring alignment with brand identity and UX. Setting visual strategies, overseeing the design of digital layouts, and enhancing the artistic direction of featured content.- Content Curation & Storytelling: I select and curate culturally significant content, from artworks to historical artefacts, and craft compelling narratives using advanced storytelling techniques.- Project Leadership: I lead global projects from concept to execution, driving innovative ideas, managing timelines, and working with internal/external partners to create impactful, immersive experiences.- Cross-Functional Collaboration: I collaborate with teams across engineering, marketing, policy, and PR to integrate creative elements into digital platforms, continuously enhancing the user experience and developing new features.- Community Building & Engagement: I foster relationships with cultural organizations, artists, and scholars to build and sustain a thriving creative community, driving collaboration and growth within the Google Arts & Culture space.- Creative Content Promotion & Strategy: I develop creative strategies for promoting cultural content across social media, email newsletters, and digital channels, focusing on engagement and audience growth.- Training & Mentorship: I lead training sessions for stakeholders and team members, cultivating creativity, improving project management and content development skills.- Research & Data-Driven Insights: I analyze user engagement metrics and research cultural trends to make informed, creative decisions, using Salesforce tools to deliver actionable insights and monthly reports. Show less We work with cultural institutions, artists and museums worldwide, helping them to build their digital collections. Our mission is to preserve and bring the world’s art and culture online so it’s accessible to anyone, anywhere.Key responsibilities:- Managed cultural institutions based in CEE and MENA regions; - Coordinated launches/editorial of digital collections;- Reported and analyzed data in Salesforce;- Managed content plan, ensuring deadlines are met;- Proofread the content - virtual exhibits; - Close collaboration with internationally based program managers to achieve the highest standards of service;- Co-developed global projects, in terms of content management and partner support;- Planned and managed digitization process, building unique virtual exhibits based on the digitized assets;- Researched key institutions in the regions, reaching out to the potential partners, building region’s portfolio. Show less Key Responsibilities:- Monitored and optimized web content performance through UX tracking, enhancing content delivery and establishing benchmarking standards.- Analyzed website traffic and content engagement data, providing insightful reports in line with client policies and business requirements, achieving a 100% compliance rate.- Moderated and curated web content to ensure alignment with client guidelines, maintaining a 98% accuracy rate in adherence to quality standards and policies.- Consistently met and exceeded Key Performance Indicators (KPIs) related to content effectiveness and user engagement.- Served as the Point of Contact (POC) for content policy clarifications and contributed to the WeInnovate@Operations initiative, focusing on business innovation and strategy.- Actively contributed as a member of The Wellness Team by organizing 3 events/workshops per quarter and creating visual/textual content to promote team well-being.- Ensured high quality standards within the content review team, achieving >90% team satisfaction rate and a >4.8/5 average client feedback score on content-related tasks. Show less

  • Senior Digital Content/Project Coordinator at Arts & Culture platform

    Sept 2022 - now

  • Digital Content Coordinator at Arts & Culture platform

    Sept 2021 - Sept 2022

  • Web Content Analyst, Trust & Safety

    Nov 2018 - Sept 2021
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  Isella Group

  Mar 2021 - Jul 2021

  Graphic Designer

  Key responsibilities: - Conducted market research and competitor analysis to stay ahead of industry trends and maintain a competitive edge in the tiny house market.- Designed and produced compelling marketing materials including logos, brochures, and digital content, resulting in a 20% increase in brand recognition.- Managed multiple projects simultaneously, consistently meeting tight deadlines and exceeding client expectations.- Collaborated with cross-functional teams to ensure consistent branding across all platforms, contributing to a 15% growth in customer engagement.- Implemented innovative design solutions that led to a 25% improvement in conversion rates for online marketing campaigns. Show less

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  Sky's the Limit

  Mar 2024 - Sept 2024

  Business Mentor

  The role of a Business Mentor is a voluntary position within the Accenture x Sky's the Limit collaboration.The main tasks revolve around supporting entrepreneurs enrolled in the Sky’s the Limit program by providing essential guidance and advice to help them succeed in their businesses. This includes expanding participants' business acumen through learning opportunities and mentorship ultimately empowering them to overcome challenges and achieve their goals effectively.