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Parthasarathi Das

Parthasarathi Das

Sales And Marketing Specialist

Followers of Parthasarathi Das127 followers
location of Parthasarathi DasDelhi, India

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  • Timeline

  • About me

    GM - Marketing & Commercial ( Transmission Projects at BHEL)

  • Education

    • Regional Engineering College - Warangal, India

      1984 - 1988
      Bachelor of Technology (BTech) Electrical Engineering

    • EL-Net 3L ACADEMY (technology foundation - IIT Kharagpur)

      2000 - 2001
      One-year Certifiacte course on Web Technology HTML, JS, ORACLE, JAVA, PERL, CGI

    • Indira Gandhi National Open University

      1994 - 1997
      Master of Business Administration (MBA) Marketing with specialisation in International Marketing

    • Indian Institute of Management Bangalore

      2019 - 2019

      Leadership Management Program.

  • Experience

    • BHEL, New Delhi

      Jan 1988 - Aug 2021
      Sales And Marketing Specialist

    • Bharat Heavy Electricals Limited

      Jun 2014 - now

      Joined BHEL in 1988 as Engineer Trainee.Was engaged in marketing & sales of transmission products, systems including renewable energy products up to year 2005 (about 17 years)Presently working on marketing and sales of transmission projects and systems - offering turnkey solutions to the Generation, Transmission and Distribution Utilities in the area of EHVAC & UHVAC substations and switchyards, HVDC & UHVDC projects, Dynamic Compensation Systems projects, GIS substations, Smart Grid products. (since 2005).Booking/ negotiating many landmark and "first for BHEL" kind of orders for EPC projects from Indian Utilities/ customers besides booking regular orders. Growth momentum in order booking is being ensured even though the market comptition is ever-increasing. Strategic pricing, offering most optimised solutions, very high level of market intelligence/ data analysis, etc. have remained the key success factors. Actively involved in formulation of strategic plans, Business roadmaps, diversifications and busienss models for new areas, review and re-calibration of strategies and approaches to meet business goals and objectives.As a Member for in-house Product Committees for various Transmission Products and Systems working on various Technology Mission Plans so as to get aligned with the market dynamics timely.Handling JVs/ tie-ups with MNCs for strategic business associations in new/ existing business areas.Handling product and brand promotions in the media, industry expositions, communications to customers on latest on technology and milestones achieved in projects.Representing company in industrial forums, seminars on Power Transmission and Distribtuion. Show less

      • General Manager - Marketing & Commercial

        Jun 2020 - now

      • AGM - Marketing

        Jun 2014 - Jun 2020

  • Licenses & Certifications

    • Enterprise Risk Management, International Business Management, Strategic Management, Profession of Managment, BIS, Commendation letter from the Business Unit Head for outstanding performance in Marketing.