
Krishnika Agarwal
Publications Chair

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About me
Product @Google | IIM L | BITS Pilani
Education

Indian Institute of Management, Lucknow
2018 - 2020Master of Business Administration - MBA
Birla Institute of Technology and Science, Pilani
2011 - 2015Information systems
Experience

ACM, Association for Computing Machinery
Feb 2013 - Feb 2014Publications ChairResponsible for managing and mentoring for all the paper publications through ACM in APOGEE, Technical Fest of B.I.T.S. Pilani.Leading a team consisting of 50 students to organize technical events during APOGEE.

Intel Corporation
Jul 2014 - Dec 2014InternSoftware Engineer

Snapdeal
Jul 2015 - Oct 2016Software Developer1. Built Snapdeal seller app to re-define user experience for sellers, facilitating the increase of the app rating from 3.6 to 4(11%)2. Worked on architecture and design of the project with product, technical and UX team3. Established coding standards to improve app performance and turnaround time for feature development resulting in a reduction of 35% in bugs per module4. Wrote a white paper on Caching Techniques in iOS5. Implemented caching which led to decrease in app response time by 90% (2G) and 75% (3G) 6. Developed a framework to aid Sherpalo project by reducing inter-team dependency thus resulting in 16% improved efficiency7. The framework later expedited the testing process by 14% Show less

Tinystep
Dec 2016 - Apr 2018IOS DeveloperDesign & Development1. Built Tinystep iOS App from scratch, scaled the user base from nil to 17K app installs in 5 months2. Full Stack Development – Contributed to Android, Website and BackendProduct Management1. Actively engaged in customer feedback and data analysis to improve app and website metrics2. Introduced changes that resulted in 21% increase in user engagement and 40% increase in retention3. Conceptualized and implemented in-app doctor sessions feature, benefitting 50K+ moms4. Worked with Business Development team to generate a revenue of Rs.1.3 Crores in 3 months.Sales & Marketing1. Worked on different distribution channels and marketing strategies for Tinystep Floor Cleaner2. Designed and formalized the compensation plan for mom partners sales channel3. Supervised a team of 4 to onboard 200+ mom partners in a week, leading to a sale of Rs. 2.5 lkh in 3 weeks.4. Organized low budget events for the promotion of the product Show less

Procter & Gamble
Apr 2019 - May 2019Brand Management Intern
Magicbricks
Jun 2020 - Apr 2022Product ManagerProduct strategy and roadmap owner for NRI and PG verticals. Identified NRI as a key vertical and developed offerings around the same. Launched Magicbricks in EU. Worked extensively on conversion, traffic growth and monetization.

BYJU'S
Apr 2022 - Aug 2023Product ManagerOwned the activation and learning outcomes (retention) track for flagship products (Live Classes and BTLP). Worked on strategic initiatives to improve user experience and firms' profitability.

ALLEN Digital
Aug 2023 - Mar 2024Senior Product Manager
Google
Apr 2024 - nowProduct Manager
Licenses & Certifications
- View certificate

Product Strategy by Reforge
ReforgeMay 2023 - View certificate

Brand and Product Management
CourseraJun 2018
Languages
- hiHindi
- enEnglish
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