Sylvia Amaechi

Experience

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  NASIHA

  May 2013 - Jul 2014

  Sales And Marketing Specialist

  Working with NASIHA, I marketed German and American cars, adding a unique dimension to my diverse professional portfolio.

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  EASY TRUST NIGERIA LIMITED

  Jul 2014 - Dec 2019

  Sales And Marketing Specialist

  As the leader of the marketing team, I immersed myself in the marketing and sales of land and properties in Kaduna state. This journey not only honed my sales and marketing skills but also allowed me to explore my creative side in content writing and advertising.

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  News Agency of Nigeria

  Aug 2016 - Oct 2017

  News Reporter

  My internship at NAN allowed me to cover major events and write news and feature articles under the guidance of seasoned supervisors, marking a crucial phase in my journey as a storyteller.

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  Nasarawa State University, Keffi

  Apr 2017 - Mar 2019

  Research And Development Assistant at Institute of stategic and development communication

  Diving into the world of research, I contributed to a book publication on African Carnivals. This experience instilled in me a deep appreciation for analytical thinking and the power of knowledge dissemination. I had the privilege of serving as a diligent research assistant and meticulous proofreader at the Institute of Strategic and Development Communication, situated within the esteemed Nasarawa State University, Keffi.

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  Carnival Calabar

  Dec 2017 - Dec 2017

  Researcher

  Covering the 2017 edition of Carnival Calabar, I interviewed key organizers and sponsors, injecting a touch of storytelling into the narrative of "Africa's largest street party."

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  Ihifix

  Jan 2020 - Dec 2020

  Digital Marketer

  - Managed and led a team of content creation from ideation to implementation, with a keen emphasis on storytelling and brand narrative. - Analyzed key performance metrics and market trends to optimize campaigns and drive continuous business improvement. - Stayed abreast of emerging technologies and industry trends to innovate and stay ahead of the curve in the digital landscape. - Developed and executed comprehensive digital marketing strategies tailored to iHIFiX's objectives and target audience. - Collaborated cross-functionally with internal teams to ensure alignment of marketing efforts with overall business goals. Show less

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  Nigerian Midstream and Downstream Petroleum Regulatory Authority (NMDPRA)

  Mar 2021 - Feb 2022

  Customer Service Representative

  As a Customer Service Representative at NMDPRA, I navigated the intricacies of the petroleum industry, handling complaints, ensuring compliance, and championing customer satisfaction. This experience laid the foundation for my penchant for problem-solving and effective communication.

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  Winter In Africa

  Jan 2022 - Jan 2024

  Non Governmental Organization

  Volunteering at the Winter In Africa Foundation, I wear multiple hats as a Trustee, Team leader, and Media Person. Steering diverse projects, this role has become a canvas where tradition meets innovation. Beyond the professional landscape, I'm also delving into the world of screenwriting and crafting an upcoming book, "Winter in Africa."

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  Afrolyk Globe

  Mar 2022 - Aug 2023

  Business Marketing Manager

  - Privileged to lead a team to develop and implement innovative marketing strategies to promote the company's real estate properties and services.- Conducted thorough market research and analysis to identify trends, opportunities, and target demographics. - Created compelling marketing campaigns across various channels, including digital platforms, print media, and networking events.- Built and nurtured relationships with clients, investors, and industry partners to drive business growth and enhance brand reputation.- Monitored and analyzed marketing performance metrics to measure campaign effectiveness and make data-driven decisions.- Collaborated closely with sales, development, and design teams to ensure alignment with overall business objectives and brand messaging. Show less

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  Parker Dewey

  Jan 2024 - Jun 2024

  Independent Consultant

  - Development and execution of comprehensive digital marketing campaigns using LinkedIn x Hubspot to drive website traffic and brand awareness.- Track campaign performances and make real-time adjustments for optimization by creating shareable videos format ad with a strong CTAs, leveraging social media channels to reach wider audiences.- Implementation of personalized email marketing automation workflows and A/B tested subject lines, email copy, and CTA buttons for optimal performance. Show less

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  HubSpot Academy

  Apr 2024 - May 2024

  Hubspot X LinkedIn internship Program
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  FedEx

  Sept 2024 - now

  Customer Service Representative