Karan Sharma

Experience

• 

  CresTech Software Systems Pvt. Ltd

  May 2009 - Aug 2010

  Assistant manager- strategic marketing
• 

  Escorts Limited

  Dec 2010 - Nov 2017

  • Designed & implemented consumer insights & competitive intelligence strategy.• Tracked & formulated action plans to improve the Brand health.• Tracked & helped in improvement of customer satisfaction.• Conducted various researches through CATI to support tactical marketing, service & product department in making business decisions. • Helped organization by providing deep consumer insights to create various new products. • Evaluated new concepts and design ideas through customer clinics & other research methodologies. Show less

  • Sr. Manager - International Business (Bangladesh & Sri Lanka)

    Feb 2014 - Nov 2017

  • Manager- Market research & Intelligence

    Dec 2010 - Feb 2014
• 

  Hero MotoCorp

  Nov 2017 - now

  • Accountability for volume & market share growth in the Middle East & North African markets. • Opening of new markets, entry planning backed up with a strong business case, product & positioning and other operations related to sales & marketingo Prospected, evaluated and appointed new channel partners in Iran, UAE, Iraq, Kuwait, Bahrain, Lebanon, Yemen & Djibouti • Closely working with internal stakeholders (Legal, Finance & Projects team) to create new approach for business expansion • Devising customer engagement strategies with a strong implementation monitoring plan• Assessing all aspects of product marketing including product customization, competitive analysis, market trends and product positioning • Constantly working on innovative initiatives which can support in taking a giant leap in market share Show less

  • DGM - Global Business

    Apr 2024 - now

  • Cluster Manager : Middle East, North Africa, Kenya, Ethiopia and Angola

    Apr 2022 - now

  • Cluster Manager - Middle East & North Africa

    Nov 2017 - now