
Kim Raffenberg
Marketing and communication

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About me
Owner Bloomz ✩ Branding ✩ Graphic design ✩ Content creation
Education

Gilde Opleidingen
2010 - 2014Retail Entrepreneur level 4
Zuyd Hogeschool | Zuyd University of Applied Sciences
2014 - 2018Bachelor of Science - BSc Commercial Management - Commercial Economics
Experience

Pierre & Vacances Center Parcs Group
Feb 2017 - Sept 2017Marketing and communication𝗔𝗕𝗢𝗨𝗧 𝗖𝗘𝗡𝗧𝗘𝗥 𝗣𝗔𝗥𝗖𝗦The Pierre et Vacances Group is the European market leader in holiday parks. Both Sunparks and Center Parcs are part of Pierre et Vacances. The parks of this provider are located in beautiful locations in nature, by the sea, in the mountains or between the lavender fields of southern France. One of these parks is Center Parcs De Kempervennen, a beautiful park in the beautiful nature of Noord-Brabant.𝗔𝗕𝗢𝗨𝗧 𝗠𝗘Within this organisation I am involved in the creation/organisation/support of events, product development in the form of activities, guest communication, social media, SEO/SEA, marketing and sales, carrying out quality and leisure projects, guest relations, supporting leisure and central office manager and carrying out a communication survey for my Commercial Economics programme. Show less

Randstand RiseSmart
Dec 2018 - Jun 2020Branding specialist𝗔𝗕𝗢𝗨𝗧 𝗥𝗔𝗡𝗗𝗦𝗧𝗔𝗗 𝗥𝗜𝗦𝗘𝗦𝗠𝗔𝗥𝗧Randstad RiseSmart is specialized in HR technology and provides solutions for organisations and employees who have to deal with reorganizations or redundancies. RiseSmart does this virtually and uses advanced techniques and effective guidance. Randstad RiseSmart not only helps redundant employees to find a new job faster. Randstad RiseSmart also ensures an organization's success by providing realistic, on-demand analysis to help executives better prepare for future reorganizations and optimize investment in mobility.𝗔𝗕𝗢𝗨𝗧 𝗠𝗘As a branding specialist I am involved in developing a strong online identity that matches the profile of the customer, focused on outplacement, in order to present themselves in the labour market. I do this by providing active support and advice in the area of: (personal) marketing, communication, social media, online- and live webinars. Below a selection of my work activities.• Responsible for a strong online identity that matches the customer's profile.• Actively guiding and advising on how the customer can profile himself on the job market.• Advising on the use of LinkedIn in the search for a suitable job.• Writing catchy motivation letters with matching resumes.• Developing and giving online- and live webinars. • Implementing an appropriate and effective social media strategy. • Developing and designing content for online and offline channels. Show less

Bloomz
Feb 2020 - nowOwner𝗔𝗕𝗢𝗨𝗧 𝗕𝗟𝗢𝗢𝗠𝗭At Bloomz, it’s all about creating impactful brand identities, brands that speak and content you simply can’t resist. From unique logos to captivating stories and eye-catching visuals.𝗪𝗛𝗔𝗧 𝗪𝗘 𝗗𝗢We’re here to make your brand thrive with original ideas and visual magic. Let’s tell a story together that inspires, connects and makes an impact.• Branding: Brands that don’t just stand out but leave a lasting impression. Your story deserves an identity that speaks, inspires, and connects. From uniquely custom-designed logos to complete brand identities.• Graphic design: True artists with a sharp eye for detail who don’t just create beautiful things, but are also strategic and goal-oriented. Brochures, flyers, posters, PR materials, eye-catching visuals and more.• Content creation: In a world full of information, we make sure your message stands out. Whether it’s catchy copy, creative social media posts, or videos, we know exactly how to reach your audience.Bloomz, your creative partner in branding, graphic design and content creation. Together, we create something amazing! Show less

Verder
Jun 2020 - Sept 2022Marketing and communication advisor𝗔𝗕𝗢𝗨𝗧 𝗭𝗢𝗥𝗚-𝗟𝗢𝗞𝗔𝗔𝗟Zorg-Lokaal stands for grip on responsible care. This grip increases the predictability of outcomes and offers steering possibilities, which makes a better quality of care possible and costs can be saved. This contributes to the legitimacy and efficiency of care delivery within the social domain (Wmo/Jeugdwet).𝗔𝗕𝗢𝗨𝗧 𝗠𝗘As a marketing and communication advisor, I am focused on developing a strong identity that will create more sales, more customers and more awareness. I do this by being actively involved in the areas of: marketing, communications, social media, content creation and networking. Below a selection of my work activities.• Responsible for the marketing and communication department.• Responsible for increasing (online) visibility and recognition.• Drafting and implementing an optimal and appropriate social media strategy.• Developing and designing content for online and offline channels.• Acting as a sparring partner in the field of content creation.• Creating support both internally and externally.• Converting briefings into blogs and (animated) videos. Show less
Licenses & Certifications

Detex Mode Adviseur
Gilde OpleidingenJan 2012
Microsoft Office Specialist Word en Excel
Zuyd Hogeschool | Zuyd University of Applied SciencesMay 2015
Volunteer Experience
Organisatie en Begeleiding
Issued by Kindervakantiewerk Susteren on Aug 2008
Associated with Kim RaffenbergMantelzorger
Issued by Menswel.nl on Jan 2016
Associated with Kim Raffenberg
Languages
- neNederlands
- duDuits
- enEngels
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