Nathan Nicholls

Nathan Nicholls

Paid Search Executive

Followers of Nathan Nicholls1000 followers
location of Nathan NichollsJersey

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  • Timeline

  • About me

    Chief Digital Officer at Switch | Head of Digital, Strategy, Digital Marketing, SEO & Analytics

  • Education

    • Coleg Llandrillo

      2005 - 2007
      BTEC National Diploma Business Studies DDD
    • University of Chester

      2007 - 2010
      BA Marketing (with Honours) Marketing 2:1
  • Experience

    • Eden Interactive Ltd

      May 2009 - Jul 2009
      Paid Search Executive

      Whilst at Eden, I worked with the digital marketing team to deliver cost-effective paid search campaigns, as well as supporting the team with high-level SEO initiatives. This experience provided a practical insight into start-up culture and performance marketing within an e-commerce-first business with a turnover of £3M+.

    • The Tight Spot

      Apr 2011 - Aug 2011
      Digital Marketing Consultant

      After relocating to Jersey, I joined as a digital marketing consultant to a very newly founded start-up e-commerce business which involved overseeing the brand, e-commerce store, stock and fulfilment management, as well as overall digital marketing strategy across search, social, email and campaign management.

    • E-scape Interactive Limited

      Aug 2011 - Jul 2015

      E-scape was Jersey's largest digital agency at this time and my role involved working closely with the Digital Marketing Director to establish and develop the agency's digital marketing service offering, to grow our client base and educate the local market on the importance of digital marketing. This position was my first at an agency and was a broad and technical marketing position which involved the delivery of a wide range of services inc. SEO, PPC, email marketing, web analytics and conversion optimisation. The role evolved as the digital marketing team grew and the web development and UX design teams were absorbed by the success of the digital marketing team within the three years in this role. Show less

      • Digital Marketing & Analytics Consultant

        Jul 2014 - Jul 2015
      • Digital Marketing Executive

        Aug 2011 - Jul 2014
    • Switch Digital

      Aug 2015 - now

      Promoted to lead all digital departments within the agency, with a particular focus on improving efficiencies and winning larger web development and UX projects that were driven by digital marketing-led insights. Oversee a team of 12 digital analysts, digital marketers, UX designers and developers whilst also becoming a shareholder of Switch. Won numerous website awards inc. an International travel award for the rebuild of Visit Jersey (jersey.com) which is the agency's largest web project delivered to-date. Show less

      • Chief Digital Officer (CDO)

        Apr 2024 - now
      • Digital Director

        Jul 2020 - Mar 2024
      • Digital Marketing Director

        Aug 2015 - Jul 2020
  • Licenses & Certifications