Kati Presley

Experience

• 

  Study Breaks Magazine

  May 2006 - Aug 2008

  Editor in Chief

  • Headed editorial staff meetings • Assigned writers and photographers to columns and stories• Researched and wrote editorial pieces• Worked with the sales team to create entertaining and informative editorial pieces for advertisers • Attended events as the face of the publication

• 

  Perfect Etch

  Nov 2010 - Feb 2016

  Operations Manager

  • Scheduled, coordinated and led projects for the production team• Collaborated with clients on developing projects through concept, design, deadlines and pricing• Designed graphics and operated machinery for client projects• Integrated a new organizational system to streamline projects and contacts for the growing business• Incorporated, hired and trained employees in new job positions as necessary for the growing business

• 

  GreenWorld Restoration

  Feb 2016 - Feb 2017

  Freelance Consultant

  • Led the rebranding effort in a transition from a building materials testing company to a building materials production and sales company.• Created new company brand, website and branding materials • Maintained website and company email and hosting accounts• Developed a new pricing structure for the sales of products• Partnered with engineers to determine pricing elements and necessities

• 

  General Assembly

  Apr 2016 - Aug 2016

  Campus Coordinator

  • Hired, trained and managed the customer service staff• Organized, published and booked facilities usage for entire quarter• Produced weekly breakdowns for full staff reference which included schedule, staffing and facilities usage• Created a training program and presentations for newly hired customer service staff members• Designed and implemented a tracking system of event attendee sources for monthly data summaries

• 

  Get it Games

  Aug 2016 - now

  Co-Founder

  • Developing the business concept and tactics for a thematic trivia service• Creating company brand, website and branding materials • Partnering with venues and companies for live trivia events• Curating trivia themes, categories, questions and activities specific for client’s needs• Hosting trivia nights with continuous client communication, audience interaction and control of trivia elements

• 

  Trophyology

  Aug 2016 - May 2017

  Freelance Consultant

  • Reviewed and worked with graphics to be ready for production• Transitioned products through the production process with laser etching, painting, finishing and packaging• Assisted in creating production structure and guidelines• Prioritized projects based on deadline and production needs• Emphasized care and concern when handling products with the customer expectations and product value at front of mind

• 

  Rocksauce

  May 2017 - Mar 2021

  • Bridged the gap between stakeholder, user and production needs• Led key decisions on timeline and scope of work• Defined production processes and deliverable acceptance criteria• Owned product performance and update outcomes • Implemented department-wide processes and systems • Managed and supported UX team members• Collaborated with Biz Dev to create unique sales experiences and accurate estimates• Facilitated corporate design thinking workshops and project kickoffs • Executed in-depth user interviews, testing and design thinking workshops • Created user stories, wireframes and interactive prototypes• Collaborated with fellow designers, developers, stakeholders, clients and users• Implemented UI, development and client hand offs

  • Product Owner

    Nov 2019 - Mar 2021

  • Head of UX

    Nov 2018 - Mar 2021

  • UX Designer

    May 2017 - Nov 2018
• 

  BDX - Builders Digital Experience, LLC

  Apr 2021 - Mar 2024

  • Led and developed the product team• Conducted the prioritization, business casing and execution of new product initiatives• Ensured product deliverables are meeting measurable business goals with competitive performance and tracking• Acted as a collaborative partner with senior leaders across design, engineering and marketing to deliver world-class experiences • Oversaw Client Solutions product team • Defined strategic direction of individual products in alignment with business vision and goals• Identified dependencies and opportunities for cross-product collaboration• Responded and adapted to customer needs while setting the stage for industry-wide best practices • Identified opportunities for alignment and unification of internal product features, functionality and processes • Defined organizational product goals and high level roadmaps • Led product teams to minimize redundancies and build cohesion• Responded and adapted to customer needs while setting the stage for industry-wide best practices • Defined release priorities and product roadmap• Led designers and developers in the delivery of valuable and delightful experiences• Responded and adapted to customer and industry needs• Detailed and understood scope of product requirements

  • Director of Product Strategy

    May 2023 - Mar 2024

  • Senior Manager Product Strategy (Client Solutions)

    Feb 2023 - May 2023

  • Senior Product Manager

    Jan 2022 - Feb 2023

  • Product Manager

    Apr 2021 - Jan 2022
• 

  Zonda

  Mar 2024 - now

  • Product lead spanning Content, Products and Services in the consumer market for internal and client product offerings• Strategizing across product suite for execution of corporate vision • Ensuring product deliverables are meeting measurable business goals with competitive performance and tracking• Acting as a collaborative partner with senior leaders across design, engineering and marketing to deliver world-class experiences • Led and developed the product team• Conducted the prioritization, business casing and execution of new product initiatives• Ensured product deliverables are meeting measurable business goals with competitive performance and tracking• Acted as a collaborative partner with senior leaders across design, engineering and marketing to deliver world-class experiences

  • Vice President of Product Development

    Aug 2024 - now

  • Director of Product Strategy

    Mar 2024 - Aug 2024