
Mark Pierscianowski

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About me
Client Service | Marketing | Strategy
Education

University of Ottawa
2008 - 2013Bachelor of Arts - BA Communication, GeneralHonours Bachelor of Arts with Specialization in Communication with Minor in Business Administration

Yellowbrick
2020 - 2023NYU Film and TV Industry Essentials Certificatehttps://yellowbrick.co/filmThis course provided me with a base knowledge of the Film and Television industry. Starting with the fundamentals, from history and appreciation, to theory and the basics of visual storytelling. This course also allowed me to learn about the full production process starting from ideation, through pre-production, production, and post-production, and ultimately marketing and distribution. I learned a lot about the ecosystem of both studio and independent… Show more https://yellowbrick.co/filmThis course provided me with a base knowledge of the Film and Television industry. Starting with the fundamentals, from history and appreciation, to theory and the basics of visual storytelling. This course also allowed me to learn about the full production process starting from ideation, through pre-production, production, and post-production, and ultimately marketing and distribution. I learned a lot about the ecosystem of both studio and independent filmmaking. The capstone project of this program requires students to ideate, write, direct, and create a short film. I took the opportunity to really challenge myself to create something I could be proud of and to learn as many new skills as possible. I used the theory lessons to further train myself and develop skills in script writing, lighting, shooting, editing, and more. Show less

Humber College
2019 - 2020Business Diploma MarketingI graduated top of my class in the Business-Marketing Diploma program where I developed skills in communication strategy, digital marketing, sales, and other marketing fundamentals.Key accomplishments include:-Mayor’s Award for Marketing-Academic Award of Excellence for receiving the highest overall grade in my program-Participated in the Ontario Colleges Marketing Competition (OCMC 2019) where my teammate and I took home 1st Place in the Integrated Marketing Communications… Show more I graduated top of my class in the Business-Marketing Diploma program where I developed skills in communication strategy, digital marketing, sales, and other marketing fundamentals.Key accomplishments include:-Mayor’s Award for Marketing-Academic Award of Excellence for receiving the highest overall grade in my program-Participated in the Ontario Colleges Marketing Competition (OCMC 2019) where my teammate and I took home 1st Place in the Integrated Marketing Communications Case Event. Show less
Experience

Cineplex
Nov 2009 - Dec 2018-Daily operations of the theatre: guest service including addressing feedback and complaints, cash management, budget management, inventory management, merchandising, and building & equipment maintenance.-Planned, coordinated, and executed film promotions, group rentals, and private events, some with as many as 1000 guests, custom A/V requirements, and extensive food & beverage needs.-Performed a variety of human relations duties including basic payroll, staff scheduling, hiring, training & development, and organizing incentives and staff events. -Played a significant role in the opening of the Cineplex Cinemas Lansdowne & VIP in Ottawa in March 2015 as a member of the management team. This included hiring and training over 100 new staff members and collaborating with home office teams to develop best practices for daily operations in areas such as cash handling, food service, occupational health and safety, and merchandising.-Worked with the theatre team to optimize inventory levels of key offerings to ensure we maintained safe stock levels while also limiting waste. Show less
Projection and Sound Support Manager - Eastern Ontario
Jun 2016 - Dec 2018Theatre Manager
Sept 2012 - Dec 2018Cast member, Team Leader, Cast Trainer
Nov 2009 - Sept 2012

Humber College
May 2019 - Aug 2019PASS Leader for PC Business Essentials Course-The Peer Assisted Study Session (PASS) Program at Humber is a great opportunity for students in historically challenging courses to seek out extra help from other students in a structured and guided study session. -I supported with the PC Business Essentials course which focused on developing Beginner to Intermediate skills in Microsoft Office. -Word: intermediate formatting, mail merge, collaboration -Excel: formatting, basic functions, intermediate functions (including logic, lookup, and financial functions), tables, charts, conditional formatting, pivot tables -PowerPoint: text formatting, audio/visual formatting, working on slide masters, managing animations and transitions-I developed exercises and plans for weekly sessions and would guide students as they help each other discover the solutions.-I made myself available to answer questions and support with any homework. Show less

Mosaic North America
Sept 2020 - May 2022ShopHERE - eCommerce Coordinator-Member of the ShopHERE team as a part of Digital Main Street-Successfully launched approximately 60 online stores, and supported over 120 businesses with eCommerce and digital marketing training.-Building eCommerce websites with Shopify or Square and teaching clients how to use the platforms to ensure continued success-Coaching clients on digital marketing strategy and tools. Reviewed topics including: social media management, search engine optimization (SEO), email marketing, paid media, content marketing, omnichannel marketing, and more. Show less

Digital Main Street
May 2022 - Apr 2023ECommerce Program Coordinator-Managed two Team Leads with, each with teams of 20-25 eCommerce Coordinators-Developed internal training sessions for leaders and for coordinators. Topics included: professional communication, developing professional relationships, leadership styles, basic user experience (UX) design, eCommerce best practices.-Worked cross-functionally to streamline the ShopHERE Program to integrate new partners, improve communication, and find efficiencies to achieve our organizational goals.-Collaborated on the creation of external presentations and resources. Delivered dozens of presentations to small business owners on topics related to eCommerce.-Addressed client complaints and concerns that were either raised in the email inbox or were escalated by Coordinators and their Team Leads. Show less

Cineplex
Dec 2023 - nowProgramming Specialist - Event Cinema
Licenses & Certifications
- View certificate

Social Media Certified
HubSpot AcademyFeb 2020 
Google Analytics Individual Qualification
GoogleApr 2020
Google Ads Search Certification
GoogleNov 2019
Smart Serve Responsible Service Training Program
Smart Serve OntarioOct 2017
Honors & Awards
- Awarded to Mark PierscianowskiMayor's Award for Marketing Supporters of the Faculty of Business Jan 2021 A scholarship donated by alumni of Humber College's Faculty of Business.
- Awarded to Mark PierscianowskiAcademic Award of Excellence Humber College Jun 2020 Achieved the highest overall honours average in the Business - Marketing program.
- Awarded to Mark PierscianowskiIntegrated Marketing Communications Case - 1st Place Ontario Colleges' Marketing Competition Nov 2019 Competed in the Ontario Colleges' Marketing Competition (OCMC) in the Integrated Marketing Communications (IMC) Case event and took home the top prize.
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