Kaliraj V

Experience

• 

  MS Swaminathan Research Foundation

  Feb 2021 - Jun 2021

  Intern
• 

  Mobitech Wireless Solution Private Limited

  Dec 2021 - now

  •Develop and manage social media marketing campaigns across multiple platforms.•Create and publish engaging content for our website, social media channels, email marketing, and other digital platforms.•Optimize website content for SEO and ensure our website is user-friendly and easy to navigate.•Monitor and analyze the performance of digital marketing campaigns using web analytics tools and create reports that provide insights and recommendations.•Collaborate with internal teams to create and execute digital marketing campaigns that align with the companys goals.•Manage and execute email marketing campaigns, including creating email templates, managing subscriber lists, and analyzing campaign performance metrics.•PPC advertising on search engines and social media platforms, and display advertising on websites and mobile apps.•Use web analytics tools to analyze website traffic, user behavior, and conversion rates, and make recommendations for improving website performance.•Develop and execute content marketing strategies, including creating blog posts, white papers, and other content that aligns with the companys marketing objectives.•Collaborate with designers, writers to develop and produce marketing materials, including graphics, videos, and other multimedia content.•Monitor and manage online reputation by monitoring social media channels, responding to customer reviews and comments, and addressing negative feedback.•Develop and execute search engine optimization (SEO) strategies, including optimizing website content, conducting keyword research, and building high-quality backlinks.•Use marketing automation tools to create and manage marketing workflows, including lead nurturing and customer engagement campaigns.•Track and analyze marketing metrics such as website traffic, email open rates, click-through rates, conversion rates, and ROI, and use this data to optimize marketing campaigns and make recommendations for future campaigns. Show less

  • Marketing Manager

    Nov 2022 - now

  • Secretary to Director

    Dec 2021 - Nov 2022
• 

  Refill Wealth

  Jan 2023 - now

  Digital content creator

  your go-to source for personal finance information, advice, and inspiration. Our mission is to educate and empower individuals to take control of their finances, build wealth, and achieve their long-term financial goals.