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Jennifer Smart

Jennifer Smart

Research Scholarship Student

Followers of Jennifer Smart319 followers
location of Jennifer SmartGreystones, County Wicklow, Ireland

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  • Timeline

  • About me

    Company Director at Travelling the Fairways, IGTOA Board Member, Marketing and Golf Travel Consultant

  • Education

    • Loreto Abbey Dalkey

      2001 - 2007

      • School Leader: I was elected by both students and teachers to the position of Head Girl during my final school year in Loreto Abbey Dalkey ‘06 -’07. Responsibilities included: Chairing the Student Council, being a voice for the student body, representing the school on external events and coordinating events for students such as the debutante ball.

    • University College Dublin

      2008 - 2012
      Bachelor of Science - BS Direct Entry Midwifery 1:1 First Class Honours

      • 76 weeks clinical placement: 40 weeks supernumerary and 36 weeks internship.• Acquired clinical and evidenced-based knowledge and applied theory learned in degree modules to everyday care of clients whilst always working within my scope of practice.Specialist placements• Undertook 8 week specialist placement in both general and acute psychiatric hospital settings. This involved caring for patients on surgical and medical wards and working with people suffering from various mental… Show more • 76 weeks clinical placement: 40 weeks supernumerary and 36 weeks internship.• Acquired clinical and evidenced-based knowledge and applied theory learned in degree modules to everyday care of clients whilst always working within my scope of practice.Specialist placements• Undertook 8 week specialist placement in both general and acute psychiatric hospital settings. This involved caring for patients on surgical and medical wards and working with people suffering from various mental health conditions.• Undertook 4 week specialist placement in a neonatal intensive care unit within NMH, caring for ill and very premature newborn infants. Show less

    • Letterkenny Institute of Technology

      2021 - 2022
      Level 7 Certification Social Media and Web Marketing for the Tourism Sector Stage GPA 87.33/100

      ▪ This certificate taught me to develop a strategic approach to executing today’s most relevant digital marketing tactics using social media and website platforms.▪ Topics covered: Social media platforms including Meta Business Suite, Facebook Ads, LinkedIn Campaign Manager, Google Adwords, Google Analytics, SEO. Tools: Moz, Hootsuite and Fanpage Karma.▪ Online courses completed: Google Analytics for Beginners, Introduction to Data Studio, Google Tag Manager Fundamentals. ▪ Key… Show more ▪ This certificate taught me to develop a strategic approach to executing today’s most relevant digital marketing tactics using social media and website platforms.▪ Topics covered: Social media platforms including Meta Business Suite, Facebook Ads, LinkedIn Campaign Manager, Google Adwords, Google Analytics, SEO. Tools: Moz, Hootsuite and Fanpage Karma.▪ Online courses completed: Google Analytics for Beginners, Introduction to Data Studio, Google Tag Manager Fundamentals. ▪ Key Projects: I was tasked to carry out a digital marketing project within my workplace that would improve business performance and create value within the company. I chose to focus on improving search engine optimisation for the company’s website and after implementing the strategies I was able to track the success of my efforts through Google Analytics. The results of this project improved organic search results of the TTF website by 55.7% and resulted in a 22% increase in the organic conversion rate. Show less

    • Maynooth University

      2022 - 2024
      Master's degree Digital Marketing

      ▪ In this specialist Masters programme I will further my skills to develop a high level of technical competence in digital marketing (DM). Currently, I am undertaking modules in DM Communications and Digital Campaign Strategy and Management.▪ I am currently undertaking a group project with a live company specialising in innovative digital communications to develop a seasonal LinkedIn Ads campaign. As a team, we are responsible for undertaking situational analysis, campaign proposal… Show more ▪ In this specialist Masters programme I will further my skills to develop a high level of technical competence in digital marketing (DM). Currently, I am undertaking modules in DM Communications and Digital Campaign Strategy and Management.▪ I am currently undertaking a group project with a live company specialising in innovative digital communications to develop a seasonal LinkedIn Ads campaign. As a team, we are responsible for undertaking situational analysis, campaign proposal, implementation and management and evaluation. Show less

  • Experience

    • University College Dublin

      Jun 2011 - Aug 2011
      Research Scholarship Student

      Awarded place as a Summer Research Scholarship Student by the Nursing and Midwifery Research Department in summer 2011. This involved a work experience placement and was awarded following assessment of grade point average, acceptance essay and interview.• Undertook extensive review of midwifery literature using library databases, sourcing books and journals and kept up-to-date with changes in legislation.• Collected quantitative data and performed statistical analysis of data using SPSS and Microsoft excel.• Compiled written reports of research findings and presented them to the NMH/UCD Joint Research Network. Show less

    • ADHB Auckland City Hospital & Greenlane

      Dec 2012 - Dec 2014
      Midwife

      • Worked in New Zealand’s biggest hospital, which specialises in high risk obstetrics, where I worked as a core and community midwife. I rotated to the high risk antenatal ward, women’s assessment (triage) unit, labour & birth unit, high and low risk postnatal wards over the course of my employment.• As a community midwife I was the Lead Maternity Carer for a caseload of 30 women who I provided full antenatal and postnatal care up to six weeks postpartum.

    • The National Maternity Hospital

      Dec 2014 - Dec 2015
      Delivery Ward Midwife

      • Worked in a busy delivery ward as a full time staff member.• Responsible for diagnosing women in labour, assessing their progress, planning and immplementing their care while supporting their individual needs throughout labour and immediate postnatal period.• Ensuring high standards of clinical care are maintained while working within the An Bord Altranais scope of practice, following NICE, RCOG and WHO guidelines and NMH policies.• Reporting to senior midwife or obstetrician and liaising with other professionals within the multidisciplinary team. Show less

    • Merrion Fertility Clinic

      Jan 2016 - Mar 2019
      Fertility Nurse

      • Assess patients, plan and implement care, provide specialist advice and maintain associated records. • Carrying out specialist nursing procedures such as ultrasound scanning, IUI and fertility procedures.

    • Travelling The Fairways

      Apr 2019 - now

      • Company Director

        Oct 2022 - now

      • Marketing & Golf Travel Consultant

        Apr 2019 - now

    • Ireland Golf Tour Operator Association (IGTOA)

      Jul 2024 - now
      Member Board of Directors

  • Licenses & Certifications