Pulkit Singh

Experience

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  The Finance and Economics Society of NSUT

  May 2019 - Jul 2021

  Secretary
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  180 Degrees Consulting

  Feb 2020 - Nov 2020

  Senior Consultant
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  Atom

  Mar 2020 - Apr 2020

  Product Management Intern
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  Zimyo

  Jun 2020 - Jul 2020

  Intern
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  FrontRow

  Nov 2020 - Apr 2021

  Product Management Intern

  1. Built the entire post-purchase experience for course buyers by building cohorts for initial engagement and improved learning, designed and ran the feedback loop for improving app download conversions for these cohorts from 60% to 90%2. Assisted product & sales team in understanding drop-offs(and increasing conversions by 15%) and helped in building user personas for course buyers & community participants, and helped set up and helped research and set up a WhatsApp CRM3. Designed, ran and experimented with user journeys and campaigns for course purchases, user retention for the community engagement, continued learning and practice sessions, and improving sales by more than 20% (via dropoff journeys) Show less

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  Better Ed Co

  Apr 2021 - Jun 2022

  Product Intern

  1. Conducted extensive research(users, products, SEO, and curriculum) to build a framework for analysing and ranking learning verticals and led the development for the next vertical(from discovering pain points, talking to stakeholders, product designto curriculum and hiring)2. Led growth efforts by helping build a referral program(end to end), setup analytics for marketplace product and ran experiments for growth optimisation(raised subscription conversion rates from 2% to 6%)3. Led the execution efforts for a bite-sized kids learning platform and scaled it for 8 verticals to 1000+ users Show less

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  O4S

  Jun 2022 - Dec 2022

  Associate Product Manager

  1. Lead the product analytics for all user-facing products; Building out instrumentation, keeping track of funnels and reporting, running experiments to build better UX(data-driven) and project execution for B2C product(Gynger and its white-labels)2. Notable projects I executed:a. Building an LMS for 40 thousand+ users - leading the research and execution for a solution for creating and delivering course content, tracking user progress, and distributing certificates and rewardsb. Implemented the product analytics for all products, issuing company wide reports of product usage and helped in decision-making for which product funnels to improve upon(Improved core app funnel by 20%!)c. Co-led the efforts for enabling gamification as a service to clients to increase app engagement(research and execution) and scored a major client!d. Created and managed a reporting module offering for clients, which gave app usage insights, analytics and automated Show less