Kala Nidhi

Experience

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  Canara Bank

  May 2013 - Jul 2015

  Assistant Manager

  -Supervised 10 Tellers and directly handled Customer relationship operations -Awarded Recognition under Prime Minister’s People’s wealth scheme for achieving the individual target of 5000 New Accounts in 1 month.-Headed & Oversaw Technology Products Department and increased the B2B & B2C Technology product usage & awareness by 30% by means of direct marketing tools.

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  Marque Technologies

  Jun 2016 - Feb 2018

  Assistant Manager -Marketing & Operations

  -Identified and impacted lead generation by generating email lists, designing, and implementing email marketing campaigns.-Handled and organized 30(+) B2B marketing seminars & educational events. -Impacted Brand awareness with new clients by leveraging strategic partnerships with local businesses.-Oversaw External and Internal Communication, staff Scheduling, and marketing collaborations.-Presented and drafted campaign ROI reports to Managing Director.

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  Techbrainz

  Mar 2018 - Aug 2019

  Marketing Operations Manager

  -Optimized email marketing performance with segmentation, and targeting.-Assigned and matched clients with suitable consultants based on client requirements, thereby increasing customer satisfaction.-Increased B2B & B2C outreach quality by standardizing communication and daily interaction experiences.-Strengthened lead generation by 15%; concurrently increased consumer reach by developing detailed client outreach strategy addressing and resolving Marketing communicating & client relationship issues.-Organized & arranged meetings with potential client lead generated via researching local business databases.-Managed & Designed print communication (Course information, marketing campaigns, promotional flyers) Show less