
Romain GIRARDOT
Product manager

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About me
Studying Sustainable Food Systems program at Institut Agro - Montpellier
Education

ESCAET (Business School specialised in travel industry) - Aix en Provence
2009 - 2011MBA Internation Travel Management Distribution, webmarketing et NITCActivities and Societies: Humanitarian race 4L Trophy in Morocco - President of 4L'Dorado association Member of the Student's office
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University Claude Bernard (Lyon I)
2006 - 2008DUT Marketing Technics Retailing, negociation, managementActivities and Societies: Président de l'Atelier TC_ Junior Entreprise Organisation d'Evénements, études de marché

L'Institut Agro Montpellier
2022 - 2023Mastère spécialisé Innovations et Politiques pour une Alimentation Durable
Napier University - Edinburgh
2008 - 2009BA Business & Management International marketing, global strategy, how to start a business
Experience

TRAVELHORIZON GROUP
Jan 2012 - Jul 2012Product managerOnline tour-operator of skiing/accomodation industry- Negotiation and promotion of products- Digital issues of an online actor

Emirates
Jul 2012 - Jan 2013Ecommerce executiveMy missions was to deploy Emirates' online strategy to the french market- Affiliation: metasearches and coupons- Project Management: Vente-privee.com operation, Accor partnership- Emailing: briefing and reporting - Search: follow up of strategy and reporting- Website: push of products, update of special offer pages & special fares- Follow up of display campaigns- Monitoring/Reporting of online sales and digital channels' performancesAssistance to francophone african countries Show less

Promoséjours
Feb 2013 - Feb 2014EMarketing Project ManagerAs a business/ product owner, leader on reworking (back/ front) of promosejours.com, one year project ; 60K€ budget ; team of 4 peopleBusiness owner on mobile app creation Kappa ClubEmailing strategy, merchandising

TGV Lyria
Mar 2014 - Apr 2019Digital Marketing ManagerDesign and deployment of the digital roadmap (french and swiss markets). Product owner certified PSPO1 (agile SCRUM framework)Accomplishments : 1- As a project/ product owner, leader on reworking of tgv-lyria.com ; 9months project ; 100 – 150K€ budget ; team of 4 people2- As a product owner, co-leader on reworking of TGV Lyria app, in charge of front UX/UI ; 9months project ; 700 – 900K€ budget ; team of 7 people 3- Set up of a SEO strategy, technical and content specifications to implement for a business oriented strategy ; +30% annual traffic growth ; 1st qualified traffic leverageMonitoring of content management (social media, emailing, website)Mobile marketing strategy: paid media, ASO, push notifications TGV Lyria is part of the national railway company (SNCF group) Show less

Teads.tv
Apr 2019 - Jul 2022Product manager / dataProduct manager within Data feature team at Teads, I'm responsible of the product roadmap rollout, in coordination with the technical team. Scope can be divided in three pillars:1-Users identification: users tracking on our network, cookie synch and privacy compliance,Mobile Ads IDs. 2-Data collection: 3rd, 2nd party data ingestion, 1st party data generation.3-Targeting solutions: how to build audience/ contextual targeting capabilities for advertisers using our Global Media Platform (on managed services or self-serve). Show less

L'Institut Agro Montpellier
May 2023 - nowLe Mas numérique est un site de démonstration de technologies numériques innovantes destinées à la viticulture et un outil de formation inédit pour les étudiants et les professionnels du secteur.https://lemasnumerique.agrotic.org/
Responsable Mas numérique (AgroTIC)
May 2023 - nowIngénieur recherche
May 2023 - now
Licenses & Certifications
- View certificate

Professional Scrum Product Owner 1
Scrum.orgOct 2018
Languages
- anAnglais
- esEspagnol
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