
Elise Magliocchetti
Marketing Research Assistant

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About me
Senior Communications Manager
Education

University of Toronto - University of St. Michael's College
2011 - 2015Bachelor’s Degree Political Science and CommunicationsActivities and Societies: Free the Children - UofT Chapter EFUT (Étudiants Francophones de l’Université de Toronto) French Language Volunteer University of Toronto Dance Club Executive Member – Special Event Coordinator
Experience

Diamante Development Corporation
Jul 2012 - Aug 2012Marketing Research Assistant• Recurring employment with increasing accountability and responsibilities over time for one of Toronto’s premier boutique condominium developers. • Working both independently and as part of a team, conducted local and international real estate market research to help inform feasibility assessments, market positioning and development opportunities and strategies. This included travel to Boston to meet with and interview key government and real estate contacts with regard to potential opportunities in the rental development market. • Undertook specific research and analysis on demographic and real estate market trends, changes in government policy effecting planning and development decision-making.• Florian Development: assisted in delivering the public relations strategy as part of the larger marketing team. This included working closely with diverse stakeholders including clients and sales groups regarding the development and assisting with special event planning for the project opening. Show less

CPG Connect
Sept 2015 - Sept 2015Event Marketing Assistant• Undertook marketing responsibilities at GIC tradeshow on behalf of CPG Connect, including successful representation, advertising and promotion of company’s mandate at leading industry event• Acted as company’s direct customer liaison, facilitating important tasks such as networking with potential new recruits, employers, candidates, as well as handling the current promotional campaign

Weber Shandwick
Nov 2015 - Dec 2022• Day-to-day account management including overview of: earned media, influencer and strategic partnerships, social and digital media, and budget.• Public relations program implementation, including program development and strategic insight, media material development, proactive and reactive media relations and interview coordination.• Event management support including coordination of logistics, on-site attendance and vendor coordination.• Research, writing and editing of media materials such as news releases and backgrounders, media alerts/interview advisories, and fact sheets.• New business development opportunities including creative input, RFPs, strategy development and development of credentials package. Show less
Manager
Nov 2020 - Dec 2022Senior Associate
Aug 2017 - Nov 2020Account Executive
Jun 2017 - Aug 2017Account Coordinator
Jan 2016 - Jun 2017Intern
Nov 2015 - Jan 2016

FedEx Express Canada
Jan 2023 - Aug 2023Senior Communications Specialist
NKPR
Aug 2023 - nowAccount Manager
Licenses & Certifications
- View certificate

Project Management Diploma
Shaw AcademyJul 2020 - View certificate

Digital Marketing Diploma
Shaw AcademyMay 2020
Honors & Awards
- Awarded to Elise MagliocchettiCPRS Ace Award - May 2020 Received Finalist for Best Creative Campaign: • Canadian Tire Ltd. & Weber Shandwick; Canadian Tire Own The Water• Weber Shandwick Canada and Mondelez Canada; Cadbury Dairy Milk and Oreo Bar PALentine’s Day
- Awarded to Elise MagliocchettiCPRS Ace Award - May 2020 Received Gold for Best Brand Development Campaign:• Weber Shandwick Canada & Sport Chek; Sport Chek x Good American• Weber Shandwick Canada and Mondelez Canada; CDMO – PALentine’s Day
- Awarded to Elise MagliocchettiCPRS Ace Award - May 2020 Finalist, Best in Show Campaign: • Canadian Tire Ltd. & Weber Shandwick; Canadian Tire Own The Water
- Awarded to Elise MagliocchettiCPRS Ace Award - May 2020 Received Silver for Best Use of Community Relations Campaign:• Canadian Tire Ltd. & Weber Shandwick Canada; Canadian Tire Rap-pairing Toronto Courts
- Awarded to Elise MagliocchettiCRPS Ace Award - May 2020 Received Gold for Best Use of Special Events or Experiential Marketing: • Weber Shandwick Canada and Mondelez Canada; CDMO – PALentine’s Day• Canadian Tire Ltd. & Weber Shandwick; Canadian Tire Christmas House
- Awarded to Elise MagliocchettiCRPS Ace Award - May 2020 Received Gold for Best Social Media or Influencer Campaign: • Canadian Tire Ltd. & Weber Shandwick; Canadian Tire Own The Water• Weber Shandwick Canada & Sport Chek; Sport Chek x Good AmericanReceived Silver for Best Social Media or Influencer Campaign: • Weber Shandwick Canada and Mondelez Canada; CDMO – PALentine’s Day
- Awarded to Elise MagliocchettiCPRS Ace Award Canadian Public Relations Society (CPRS) May 2018 Received Bronze in category of Employee Engagement/Internal Communications Campaign of the Year for McDonald's Canada McCafe Festive Launch
- Awarded to Elise MagliocchettiCPRS Ace Awards Canadian Public Relations Society (CPRS) May 2018 Received Silver in the category of "Brand Development Campaign of the Year", Gold in the category of "Best Use of Special Events" and Best in Show in the category of "Creative Campaign of the Year" for McDonald's Canada Book or Toy launch
- Awarded to Elise MagliocchettiCPRS Ace Awards Canadian Public Relations Society (CPRS) May 2018 Received Gold in category of New Product or Service Launch Campaign of the Year for McDonald's Canada McDelivery
- Awarded to Elise MagliocchettiCPRS Ace Awards Canadian Public Relations Society (CPRS) May 2018 Received Gold in category of Best Digital Communications Campaign of the Year for McDonald's Canada Summer Drink Days Campaign
- Awarded to Elise MagliocchettiCPRS Ace Awards Canadian Public Relations Society (CPRS) May 2018 Received Bronze for categories of "Best Use of Media Relations Over 50K+" and "Marketing Communications Campaign of the Year" for McDonald's Canada 50th Anniversary Celebration
- Awarded to Elise MagliocchettiCanadian Agency of the Year The Holmes Report May 2018 Weber Shandwick Canada
- Awarded to Elise MagliocchettiIABC Ovation Award International Association of Business Communicators (IABC) May 2018 Received Award of Excellence for McDonald's Canada Happy Meal Book or Toy Launch in the category of Special Events
- Awarded to Elise MagliocchettiIABC Ovation Award International Association of Business Communicators (IABC) May 2018 Received an Award of Excellence in the category of Digital Communications for McDonald's Canada Summer Drink Days Campaign
- Awarded to Elise MagliocchettiLarge Agency of the Year International Association of Business Communicators (IABC) May 2018 Weber Shandwick Canada
Volunteer Experience
Special Event Coordinator
Issued by University of Toronto Dance Club
Associated with Elise MagliocchettiUniversity of Toronto Chapter Member
Issued by Free The Children
Associated with Elise MagliocchettiVolunteer
Issued by Sisters of Mercy Food Bank
Associated with Elise Magliocchetti
Languages
- frFrench
- itItalian
- spSpanish
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