William Saemann

Experience

• 

  Montreux Golf & Country Club

  Jan 2001 - Jan 2006

  Locker Room Attendant & Bartender

  ● Worked in both individual and team environments to provide exceptional service and ensure a high-class experience for 200+ club members, guests, and PGA Tour professionals

• 

  Crowne Plaza Charlotte Hotel

  Oct 2006 - May 2009

  Bartender

  ● Provided an exceptional level of service to patrons, including creating and serving drinks, collecting payments, and answering questions regarding the local area.● Adhered to all policies, procedures, and regulations. ● Trained and supported new staff.● Ensured proper inventory of bar and materials.

• 

  City of Charlotte

  Jan 2007 - Jan 2010

  General Laborer

  ● Managed the set-up and breakdown of 20+ meeting and special event spaces daily, including televised events for Charlotte City Council, Mecklenburg County Commissioners, and Charlotte-Mecklenburg Schools (CMS). ● Coordinated and executed recycling plan for Charlotte-Mecklenburg Government Center and surrounding city building

• 

  GoBeyondSEO

  Sept 2010 - Mar 2020

  Director Of Implementation

  ● Instrumental in launching a digital marketing agency, with minimal investment, recognizing profit from the first day, assisting international, national, and local B2C and B2B professional service providers with digital marketing and lead generation.● Create and manage Google Ads campaigns for international, national and local clients with budgets ranging from $500 a month to $10K a month. ● Develop strategic content initiatives and conversion optimization projects to maximize return; implementing local search engine optimization (SEO) as well as pay-per-click (PPC) campaigns.● Assisted in a B2B content marketing initiative, creating lead generation magnets and a high-value bottom of the funnel offer that quickly resulted in a $2M deal for the client. ● Effectively applied SEO and PPC advertising, resulting in the growth of a family law firm from 2 to 10 employees.● Implemented key metric tracking to drive down the cost per lead substantially within only three months. ● Increased website traffic by 46% and leads generated by 6x within three months. Show less

• 

  Ironpaper

  Mar 2020 - Mar 2022

  Senior Digital Marketing Specialist

  Ironpaper is a B2B growth agency focused on generating qualified leads that drive sales. As a digital marketing specialist my duties include defining inbound marketing strategy, creating and managing organic and paid campaigns, conversion rate optimization (CRO) and driving growth.

• 

  InteliChart

  Mar 2022 - Jan 2025

  Digital Marketing Manager

  In my role as a Digital Marketing Manager at InteliChart, I led the development and execution of demand generation strategies to meet ARR goals. I optimized SEO and content creation, resulting in increased organic traffic and first page keyword rankings. Additionally, I managed and optimized paid search campaigns on Google and LinkedIn Ads, consistently outperforming industry averages for click-through and conversion rates.