
Sebastian Cosmor
PPC Specialist

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About me
Ecommerce Consultant & Digital Marketing Specialist
Education

Universitatea „Politehnica” din București
2007 - 2011Inginer Ingineria si managementul sistemelor tehnologice
Universitatea POLITEHNICA din București
2014 - 2016Master's degree Inginerie Economica si Managementul Afacerilor
Experience

Seo Brainiacs
Feb 2010 - Mar 2015PPC SpecialistSetting up and optimizing PPC campaigns for company clients.Types of campaigns: - Search Campaigns- Display Campaigns- Remarketing Campaigns- Video CampaignsNetworks used:-Google-FacebookCollaborating with clients for better understanding of campaigns.Creating monthly and weekly reports to clients based on Google Analytics tracking.

Inotec Plus
Apr 2015 - Dec 2015PPC ManagerSetting up and optimizing PPC campaigns for company clients.Types of campaigns: - Search Campaigns- Display Campaigns- Remarketing Campaigns- Video CampaignsNetworks used:-Google-FacebookCollaborating with clients for better understanding of campaigns.Creating monthly and weekly reports to clients based on Google Analytics tracking.

Kalapod
Dec 2015 - Feb 2018Digital Marketing ManagerJob Responsibilities:Successfully coordinate the company's marketing team to deliver better results for the companySet monthly marketing strategy and budget, creating sales forecasts and identifying popular product categoriesIdentify potential issues and opportunities that may affect online sales or costs per transactionCreate and execute search strategies to maximize ROI and revenue; design and structure campaignsMonitor PPC campaigns on various platforms like Google and Facebook.Share marketing trends and best practices with team membersMonitor the conversion of leads and recommend and implements action plans to address gapsCreate monthly and weekly reports to clients based on Google Analytics tracking, ROI, and product performanceKey Qualifications:Proven experience in digital marketing coordination and managementStrong ability to set and manage marketing budgets and goalsStrong analytical skills and ability to identify and resolve issuesExperience in creating and executing PPC campaigns on various platforms like Google and FacebookStrong data analysis and reporting skills, using tools like Google AnalyticsStrong communication and leadership skillsExperience in creating and implementing action plans to improve online sales and costs per transaction Afișează mai puține

Retargeting
Feb 2018 - Jan 2021Chief Marketing OfficerAs a Chief Marketing Officer, I was responsible for leading the overall marketing strategy and operations of the company. I worked closely with the executive team to develop and implement marketing plans that drive business growth and achieve company goals. With my strong leadership skills and experience in various marketing techniques, I was able to lead cross-functional teams to execute marketing plans and achieve business objectives. My background in data analysis and reporting allowed me to measure and optimize marketing efforts to achieve the best results. Job Responsibilities:Manage relationships with strategic retargeting partnersDevelop strategic plans to meet the needs of all partnersLead cross-functional teams to implement strategic plans and achieve goals within tight deadlinesLead the launch process for new partnersPerform data analysis to present key business insights, scalable growth strategies, and detailed execution plansRespond to partner marketing requests by prioritizing workflow and identifying new opportunitiesWork closely with country managers to ensure successful onboarding, activation, and engagement of partnersKey Qualifications:Proven experience in managing relationships with partners and developing strategic plansStrong leadership and project management skillsExperience with data analysis and presenting business insightsExcellent communication and negotiation skillsAbility to work well under pressure and meet tight deadlinesFamiliarity with retargeting and marketing technology Afișează mai puține

LoveAds
Aug 2018 - nowEcommerce ManagerAs an eCommerce Manager, I was responsible for leading the growth and development of the company's eCommerce clients. I developed and implemented eCommerce strategies that drive online sales and improve customer experience. With my extensive experience in eCommerce and my ability to analyze data and identify opportunities, I was able to optimize sales and improve the customer journey. I have a strong background in digital marketing techniques, and I use these skills to drive traffic and conversions to the company's eCommerce clients. I am passionate about staying current with the latest eCommerce trends and technologies, and I am always seeking new challenges and opportunities to help companies achieve their eCommerce goals.Job Responsibilities:Provide A-Z consulting services for all aspects of eCommerce retail, with a focus on sales and marketingDevelop, communicate, and implement the vision, mission, and overall direction for the eCommerce growth strategyManaged and consulted for over 200M in business transactions during many years in the industryIdentify potential bottlenecks in processes and work with the management team to resolve issuesKey Qualifications:Proven experience in eCommerce sales and marketing consultingStrong ability to develop, communicate and implement eCommerce growth strategiesExperience in eCommerce business transactionsStrong analytical skills and ability to identify and resolve issuesStrong communication and management skillsExperience in consulting for eCommerce retail Afișează mai puține

Economo.ro
Nov 2022 - nowChief Marketing Officer
Licenses & Certifications
- View certificate

Professional Diploma in Digital Marketing
Digital Marketing InstituteMar 2013
Languages
- roRomână
- enEngleza
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