Vikraman M

Experience

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  Digifuse

  Feb 2021 - Jan 2022

  Marketing And Business Development Intern

  1. Generating valuable leads for the company.2. Working on promotional activities for our partner clients.3. Performing marketing related campaigns for various brands.4. Identifying business opportunity prospects & evaluating their position in the industry andanalyzing available marketing areas.

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  CryptoVerse

  Jul 2022 - Feb 2023

  Digital Marketing Executive

  Social Media Marketing - Managed social media for a WAX,SUI, Aptos blockchain-based NFT project, resulting in the successful sale of 50K NFTs.SEO (Search Engine Optimization) - Implemented SEO strategies for the metaverse project to enhance visibility, employing both on-page and off-page techniques.Conducted website audits, crawl analysis, and created XML sitemaps for improved functionality and search engine visibility.Marketing Automation -Utilized marketing automation platforms for client outreach and onboarding, enhancing service adoption.Content Marketing - Developed content marketing strategies for a NFT & metaverse project, engaging the target audience effectively.Social Media Advertising - Ran social media advertising campaigns across major platforms to increase brand awareness and conversions. (Google Ads, Meta Ads, Linkedin Ads)Data Analysis - Conducted data analysis using Excel, Google Sheets, and Tableau (Basis) to track KPIs and inform decision-making. Show less

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  GuardianLink

  Feb 2023 - Jun 2024

  Research Analyst

  Web3 gaming - Led marketing for Jump.trade, driving research, listings, and partnerships. Introduced Galxe, Zealy, Farcaster campaigns, growing Twitter and Discord to 40k+Marketing strategy - Forged KOL Influencers partnerships with six major clients, boosting company profits and successfully secured grants from various chains for ecosystem games.Technical knowledge - Demonstrated through exploration of chain abstraction, ERC standards, Eigen layer ecosystem, Ethereum research, rollups, and co-processors.Networking and event organization - Boosted founder productivity via global blockchain event networking (ETH, Consensys, Token 2049) and local event organization for visibility, funding, and investments.AI and blockchain research - Currently leading research into the Eigen layer ecosystem for technical product development, Ethereum research, rollups, and co-processors. Exploring AI applications in blockchain Show less