Hina Salman

Experience

• 

  Hinopak Motors Limited

  Jun 2006 - Oct 2014

  - Product compliance in-order to meet the statuary local & country specific requirements.- QMS & EMS Auditing.- Analysis of CAD parts, sub-assemblies.- Design, optimization & analysis of the design assembly.- Preparation of Specification & costing of the Body.- Super Structure design.- Specification Standardization of Commercial vehicles & Buses.- Cost reduction activities.- Sourcing & material selection.- Employees training management - CAD & design of parts, sub-assemblies & assemblies of the Bus body & commercial vehicle.- Preparation of Specification & costing of the Body- Super Structure design.- Reporting of Divisional progress to the top management - Internees’ management - Office management

  • Executive Design & Product Compliance

    Jan 2009 - Oct 2014

  • Design Engineer

    Dec 2006 - Dec 2008

  • Internship Trainee

    Jun 2006 - Dec 2006
• 

  Freelance

  Mar 2021 - Nov 2022

  The Key Responsibility:Key Responsibilities:- Campaign Management:Create, manage, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.Develop and implement PPC strategies to achieve key performance indicators (KPIs) such as ACOS (Advertising Cost of Sale), ROAS (Return on Ad Spend), and CTR (Click-Through Rate).-Keyword Research & Optimization:Conduct thorough keyword research to identify high-performing keywords and negative keywords to refine targeting.Continuously analyze and optimize keyword bids and match types to improve campaign performance.-Performance Analysis:Monitor campaign performance regularly and generate reports to track metrics and identify areas for improvement.Provide actionable insights and recommendations based on performance data to enhance campaign effectiveness.-Budget Management:Allocate and manage advertising budgets effectively to ensure optimal spending and maximize return on investment.Adjust budgets and bids based on performance analysis and business objectives.-Competitor Analysis:Research competitors’ advertising strategies and market trends to identify opportunities & Adjust campaigns based on competitive landscape insights to stay ahead in the market. Show less Launched new products in UK Market and ranked them on the first page.Listing Health Score of 8.0Key Responsibilities:- Product Listing Creation:Develop and create optimized product listings including titles, bullet points, product descriptions, and backend keywords.Ensure listings are compliant with Amazon's policies and guidelines.-SEO Optimization:Conduct keyword research to identify high-traffic and relevant keywords to include in product listings.Optimize listings to improve search rankings and visibility on Amazon.-Content Enhancement:Write persuasive and engaging product descriptions that highlight key features and benefits.Create and manage high-quality images, A+ content, and Enhanced Brand Content (EBC) where applicable.-Competitive Analysis:Analyze competitors' listings to identify opportunities for differentiation and improvement.Adjust listings based on market trends and competitive insights. Show less

  • Amazon PPC Expert

    Jan 2022 - Nov 2022

  • Amazon Product Listing

    Mar 2021 - Dec 2021