Johnathan Craig, MBA

Experience

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  Kalamazoo College

  Sept 2007 - Jul 2010

  Oversaw the selection of children who would participate in the program, as well as, organized activities that would promote enjoyable mathematics experiences with middle school aged children. Assisted in maintaining the daily upkeep of campus buildings Managed the on campus computer labs, and assisted individuals with minor computer problems

  • KDO (Summer Camp)

    Jun 2008 - Jul 2010

  • Facilities Management

    Jun 2008 - Jun 2010

  • Information Services

    Sept 2007 - Jun 2009
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  Aerotek

  Jul 2011 - Aug 2012

  Recruiter

  • Conduct full-cycle recruiting including sourcing, resume screening/submittal, negotiating salary/rate and benefits, interviewing, training for client interview, hiring and follow up with potential candidates.• Responsible for coordinating interviews and on boarding candidates for new positions• Providing a high level of customer service and developing relationships with contractors and clients• Clients included Chrysler, General Motors, General Dynamics and Flagstar Bank• Utilizing a variety of networks including Monster, CareerBuilder, Linked In, Michigan Talent Bank, and internal database to determine qualified candidates.• Utilize Microsoft Word and Excel on a daily bases• Maintain a high level of organization and time management Show less

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  General Motors

  Nov 2012 - May 2023

  Directed a 16-dealer territory in the Cincinnati market, driving sales growth, improving customer service, and enhancing revenue performance. Leveraged market share data and share of voice to identify sales opportunities. Mentored district managers, fostering best practices and professional growth across the organization. Negotiated and influenced franchisees to drive participation in corporate programs, ensuring alignment without direct authority. Collaborated with dealers to ensure compliance with EV facility guidelines, including energy standards and physical infrastructure requirements. Worked closely with district to streamline digital marketing strategies. Key Contributions:● Achieved 124.3% retail sales attainment and ranked #1 nationwide for objective attainment in 2020, one of only four markets to achieve year-over-year sales growth during that year.● Consulted with dealers to enhance product knowledge on electric vehicles, driving a 217% increase in Chevy EV sales in the Cincinnati market.● Ranked #4 out of 185 district managers on the 2020 Field Performance report, demonstrating superior sales leadership and execution.● Implemented an accessory sales strategy, resulting in a 46% increase in accessory sales in 2021. Show less Led a 22-dealer district where I served as the zone subject matter expert (SME) on GM sales performance reports, leading meetings to enhance team understanding and performance across key metrics. Acted as zone SME for accessory sales processes, driving the successful attainment of accessory objectives and fostering best practices across the zone. Key Contributions:● Achieved a 4.15% increase in total GMC sales within the Memphis district, covering diverse markets including Memphis, TN; Jonesboro, AR; Cape Girardeau, MO; and Columbus, MS.● Strengthened the brand’s regional presence and performance by expanding Buick volume and market share in the Columbus, MS, and Jonesboro, AR, markets.● Enhanced accessory sales and overall dealership profitability by developing tailored processes for high-volume dealers in coordination with accessory vendors. Show less Designed and implemented a dealership training process for the new GMC Terrain launch, contributing to volume growth across both the Burlington-Plattsburgh and Albany markets. Provided strategic coaching to dealers on customer satisfaction and loyalty best practices, enhancing overall dealership performance. Key Contributions:● Spearheaded the successful launch of the GMC Acadia in the Albany market, resulting in a 15% sales boost and a 29% increase in the Burlington-Plattsburgh market. Elevated segment market share by 1 point for the Acadia from 2016 to 2017.● Drove a 9% increase in Buick sales and gained 0.1 share point in the Burlington-Plattsburgh market, while also achieving a 3% sales volume increase in the Albany region.● Developed and introduced accessory packages for the GMC Acadia, significantly increasing accessory PNUR from $350 to $1,100 over a two-year period. Show less Provided advisory support to Chevrolet dealer personnel, driving revenue growth and profitability across service and parts departments. Trained in-store personnel on General Motors policies and procedures, ensuring compliance and operational efficiency. Monitored and ensured dealership personnel adherence to GM training standards, fostering continuous improvement in service quality. Partnered with dealerships to develop and maintain world-class customer satisfaction processes, enhancing overall customer experience. Key Contributions:● Supported dealerships in crafting marketing strategies to drive service lane traffic, leveraging CRM tools, resulting in a 3.4% increase in new vehicle service retention and a 1% rise in first service visit retention year-over-year.● Amplified profitability by boosting dealership and district-wide parts purchases in liaison with district parts and service managers.● Improved customer retention metrics by expanding dealer engagement with the proprietary Service Workbench system.● Achieved a 41.37% year-over-year increase in district tire purchases from June 2015 to June 2016. Show less Facilitated resolution of customer and dealer issues, ensuring smooth operations and enhancing customer relations. Assisted dealers in identifying market growth opportunities through detailed data analysis and strategic insights. Ensured dealership compliance with GM training standards, monitoring and supporting the execution of required training programs. Key Contributions:● Collaborated with dealers to maintain an exceptional average customer satisfaction score of 99.1% across the district.● Surpassed new vehicle sales objectives, achieving 104% of target from January to June 2014.● Exceeded accessory sales goals, attaining 139% of the district accessory target. Show less

  • Chevrolet Metro District Sales Manager

    Mar 2020 - May 2023

  • Buick GMC Metro District Sales Manager

    Apr 2018 - Mar 2020

  • Buick GMC District Sales Manager

    Jul 2016 - Mar 2018

  • Chevrolet District Manager Aftersales

    Jun 2014 - Jul 2016

  • Chevrolet District Manager Combined

    Jun 2013 - Jun 2014

  • Onboarding Specialist

    Nov 2012 - Jul 2013
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  Hussmann

  May 2023 - Feb 2024

  Client Development Representative

  Administered 12 customer accounts nationwide, served as social media liaison, and contributed to developing a streamlined onboarding process for new account managers. Facilitated seamless client interactions, conveying critical customer requirements to internal development teams to ensure high-level customer satisfaction and timely communication. Partnered with internal stakeholders to design tailored solutions and improve customer processes, driving operational efficiency and satisfaction. Key Contributions:● Managed a $7.8M book of business, exceeding revenue targets by achieving 112% of the yearly sales objective through HVAC-R parts sales.● Fostered loyalty and revenue growth by designing and implementing customer-specific incentive programs in liaison with the finance team.● Maximized pipeline growth and sales opportunities by sourcing and communicating project leads to the Business Development team. Show less

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  Kia America

  Mar 2024 - now

  District Sales Manager

  Oversee a portfolio of 13 dealerships across South Carolina, Georgia, and Florida to drive operational excellence and improve sales performance. Collaborate with dealers on strategic initiatives related to marketing, customer experience, inventory optimization, and financial management to enhance sales and expand market share. Key Contributions:● Formulated and implemented data-driven, market-specific strategies, resulting in a 12% volume growth and a 0.5 percentage point market share gain year-to-date.● Advised dealers on optimizing inventory mix to maximize turnover rates, ensuring efficient inventory management and increased profitability. Show less