Antonio Guirau

Experience

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  Hewlett-Packard

  May 2003 - Nov 2010

  - Drive achievement of the category that is providing the highest revenue to Personal System Group organization- Direct relation with wholesalers and top second tier partners monitoring the business (launch of new products, life cycle management, aging stock, etc.)- Managing more than 1M$ of budget per month to implement promotions and special activities in different segments: SBSO, CEP, Mid-Market, Retail, etc.- Over the last half year the business notebook category delivered a record amount of Units- Best Country at worlwide level in Smartphone category in FY2009 and FY2010 Show less - Sales Specialist of Accessories and Services in Spain & Portugal (8M$ quota)- Responsible of the Distribution Route to market. Accountable of the end to end sales process with every Distributor(Business Plan, Sellin, Sellout activities, coordination of the PR, spiffs, etc.)- Direct engagement with management, sales reps, channel and customers to create an “attach culture” in the region and improve the business- Improvements on the results of the Attach business (Revenue and Gross Margin) during 8 quarters- Top 1 Region in specific P&Ls like local services and 3PO products with overall Gross Margin metrics above the average Show less - Successful implementation of the actual Reporting and CRM database systems of the company- Responsible of the centralization of those systems for all EMEA regions in Bangalore (India)- Direct relation with top management leading the forecasting and quota split of Iberia (Award accuracy recognition for the Region in 2005)- Daily contact with IT Distributors (Tech Data, Ingram Micro, Esprinet, Vinzeo, Adimpo...) monitoring the reporting of the Sellin, Sellout and Inventory. Show less

  • Mobility Sales & Marketing Manager

    Sept 2008 - Nov 2010

  • Sales Account Manager

    Aug 2006 - Aug 2008

  • Business Intelligence & CRM Channel Manager

    Oct 2004 - Jul 2006

  • Marketing & Sales Intern

    May 2003 - Oct 2004
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  Dell

  Nov 2010 - Nov 2012

  - Real business partner and contributor to the country and segment results, by driving the EMEA region to achieve Revenue, Margin & Unit targets- Key link between EMEA Marketing organization and Local Sales Directors, providing clear guidelines about business and strategic priorities- Point of contact at EMEA level to implement demand generation programs & activities based on internal (OPEX) or external funding (Intel, AMD…)- Marketing leader of a worldwide project called “Business Ready Configurations” engaging Supply Chain, Sales & Marketing departments- Senior Sales consultant recommending action plans to achieve & exceed quota targets Show less

  • EMEA - Client Solutions Business Manager

    Jun 2011 - Nov 2012

  • Client Solutions Marketing Manager

    Nov 2010 - May 2011
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  Nekicesa Packaging, S.L.

  Apr 2013 - Nov 2014

  International Sales Account Executive

  - Accountable of national and international top customers of Pharmacy and Cosmetic Industries.- Execute account penetration strategies per product category.- Key advisor in Packaging, Leaflets & Labels Industry.- Point of contact between the manufacturer plants and customers.

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  Constantia Flexibles

  Dec 2014 - Apr 2015

  Sales Account Executive

  - Accountable of top customers in Pharma and Cosmetic Industry.- Direct relation with Pharma Plants at Worlwide level managing the business of the customers.- Key advisor on Flexible Packaging (Coldform Foil, Blister Foil, etc.)- Prospection of new customer at national level

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  HP

  Apr 2015 - now

  • Printing Category Manager - Office Printing Solutions

    Apr 2017 - now

  • Category Printing Manager - IPS SMB category lead for Iberia

    Apr 2015 - Apr 2017