Mandy Wang

Experience

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  Marshalls

  Jul 2013 - Nov 2014

  Sales Associate

  • Interacted with customers and promoted in-store credit card and rewards• Cooperated with staff to utilize displays to promote merchandise effectively• Developed customer service skills by interacting with 100+ customers a day• Exercised Mandarin Chinese to facilitate effective communication and better customer service

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  Freelance

  Aug 2014 - Jun 2017

  Freelance Graphic and Web Designer

  • Creation of conversion-centered landing pages using Adobe Photoshop and Webflow• Designed full web sites using WordPress, Webflow, and Adobe Creative Suite (Photoshop & Illustrator)• Scopes for projects through communication and application of marketing strategies and goals• Leads the creation of marketing materials from inception, through design, to print and distribution

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  Future Business Leaders of America-Phi Beta Lambda (FBLA-PBL)

  May 2015 - May 2016

  Vice President of Graphic Design

  • Demonstrated leadership skills through co-leading the Marketing & Graphic Design Committee • Created flyers and other marketing materials to aid in promoting and furthering club objectives• Sourced for print for advertisements, flyers, and apparel representing the organization• Applied design skills by using Adobe Illustrator to create the t-shirt design representing CSUF PBL for 2015• Represented the CSUF Chapter as Ms. PBL in Spring 2016, raising awareness and over $900 of donations for March of Dimes Show less

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  Little Nexus

  Aug 2015 - Aug 2016

  CEO

  • Led 3 goal-driven teams of 4+ people to develop and implement a full-length business plan while meeting project deadlines• Promoted company culture and facilitated weekly team meetings• Represented the company in the 2016 Tech Coast Angels Celebration of Entrepreneurship Annual Fast Pitch Competition, making it to the finals and tying for second as Crowd Favorite• Led the team to win the 2016 CSUF Business Plan Competition, netting $10,000 in cash rewards and in-kind services• Pitched at the national California Dreamin' competition hosted by Chapman University Show less

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  CSUF Mihaylo College of Business and Economics

  Aug 2015 - May 2016

  Student Consultant

  • Demonstrated graphic design skills through development of Health 2 Humanity logo and branding• Led and collaborated with a team of 6 people to host a focus group that produced data to aid in the improvement of H2H’s brand and marketing strategy• Led 2 other consulting projects from initial client meeting through final presentation of findings and recommendations

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  Pro Desk Space

  Jun 2016 - Jul 2017

  Community Manager

  • Designed, developed, and maintains a new responsive website via WordPress• Manages 30+ membership accounts and processes 10+ weekly bookings and transactions• Regularly updates social media sites 2-6 times a week with original photos and images (Instagram, Facebook, Twitter, Yelp)• Designs and executes marketing/advertising strategies to build social presence and increase membership sign-ups• Writes and sends out monthly newsletter with updates and upcoming events each month• Collaborates with team members to host and plan logistics for meetups and events Show less

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  Centerfield

  Jul 2017 - now

  - Manages a team of 5 senior and associate level UX/UI Designers- Oversees and prioritizes 10+ projects/week based on projected business impact and revenue potential- Communicates with tech and media teams to prioritize and manage expectations and deliverables for 20+ projects in the pipeline- Establishes, documents, and improves design pipeline processes to maximize efficiency and output of the team- Excels in a fast-paced environment with continually shifting priorities- Upholds exceptional organization and planning skills and a watchful eye over small details while still considering the big picture at hand- Optimizes performance of websites through rigorous split-testing procedures, and applies findings to related projects to continually improve conversion rates, sales, quality scores, and user experience- Oversees conversion rate optimization and testing for over 50+ clients in the internet, TV, wireless, and home security industries- Analyzes aggregate performance data from split tests and heatmaps in Hotjar to determine findings and influence current and upcoming design decisions- Communicates and maintains direct close working relationships with our largest clients AT&T and DIRECTV Show less - Ideates and executes on landing page designs optimized with direct response best practices- Conducts competitive research within the home services and wireless industries and uses findings to continually optimize and improve our client sites- Designs and maintains 6 websites (including over 30+ individual landing pages) and spearheads optimization and testing for our top clients AT&T and DIRECTV- Designs landing pages, emails, and print ads for Fortune 500 companies such as AT&T, DIRECTV, Frontier, Sprint, and Verizon- Contributes designs and feedback for over 100+ clients in the telecom, wireless, EDU, B2B, consumer products & services, insurance, senior, and online retail industries- Designs and builds high-quality, professional client pitch decks for the business development and executive leadership teams- Works closely with the development team to communicate site functionality and hand off fully-functional site prototypes built and designed in Adobe Xd- Contributed to over 43% increase in conversion rates and 38% increase in sales for our largest client from a single landing page split test- Stepped up to mentor junior team members, provide feedback and help them grow and improve their design skills Show less

  • UX/UI Design Manager

    Dec 2020 - now

  • Senior UX/UI Designer

    Jul 2020 - Dec 2020

  • Web Designer

    Jul 2017 - Jul 2020