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Sofia Garzon

Sofia Garzon

Account executive for Falabella S.A.

Followers of Sofia Garzon675 followers
location of Sofia GarzonBogota, D.C., Capital District, Colombia

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  • Timeline

  • About me

    Advertiser | Account Executive PM Jr at DDB | Bilingual | English | Spanish |

  • Education

    • Domestika

      2021 - 2021
      Course: Google Ads and Facebook Ads from scratch Marketing digital Un curso de Arantxa & Guille , Consultores de marketing digital

      Creation of digital marketing campaigns in Google Ads and Facebook and Instagram Ads, considered today the two most important platforms in the field of digital marketing. Acquisition in a 100% practical way the necessary knowledge to create campaigns and get the most out of them.

    • Crehana

      2020 - 2020
      Effective management for account managers Publicidad

      Tools to be an Account Manager and effectively manage digital advertising accounts. Techniques to connect with customers and help them achieve their goals, as well as to find new opportunities to optimize their business.

    • Platzi

      2022 - 2022
      Digital Project Management

      Plan and coordinate projects asynchronously and efficiently using technological tools.Manage digital projects from tools like Monday, Clickup and ExcelImplementation of agile methodologies in the administration of your projectsDefinition of the scope and resources of the project

    • Fundación Universidad de Bogotá 'JorgeTadeo Lozano'​

      2016 - 2020
      Profesional en Publicidad Publicidad

    • Crehana

      2020 - 2020
      Scrum: managing work teams Advertising

      - Complete the basis of the Scrum framework, as well as the technical knowledge of various tools that will be useful for the agility facilitator. - Optimization of working methods.

    • Platzi

      2022 -
      Brand building

      Fundamental parameters of brand building to design personal brand, product or service, through conceptual and digital tools.Discover the origin and fundamentals of the brandBuild brand DNAIdentifier design and branding of the personal brandDevelop a basic brand manual

  • Experience

    • Leo Burnett

      Jan 2020 - Jul 2020
      Account executive for Falabella S.A.

      Delivery of the brief with the client, to understand what has to be done, when, and where.Control of the budget, sending the project quote, and managing to invoice. Assignment of tasks to the work team and delivery of the final project.

    • Embr Labs

      Nov 2020 - Dec 2020
      Social Media Designer

      Design of advertising pieces for Embr Labs' social networks. Creation of mood board and communication with the client.

    • Teleperformance

      Feb 2021 - Mar 2021
      Bilingual agent for Netflix

      Responsible for receiving calls for Netflix. - Customer service to help them with problems they may have with the platform when using it and giving them the correct steps to solve the problem. - Cancellation or creation of subscription to the platform. - Updating of data, such as email, name, plan, payment method, among others.

    • McCANN Colombia

      Apr 2021 - Aug 2021
      Account Executive for Homecenter

      In charge of ATL and digital campaigns, creative team management, direct communication with suppliers and clients, the billing process, among other responsibilities.Competition analysis, benchmark development.

    • DDB Colombia

      Sept 2021 - Jan 2023
      Account Executive PM Jr for Claro

      Junior account executive for Claro, with the following responsibilities:- Teamwork with creatives, planning, data and financiers.- Communication and alignment with digital media agencies, ATL and BTL.- Management of digital projects, ATL and 360.- Invoicing process, request for quotes, approvals and sending of documents to invoice.- Reports of volumetry, competition, projects on the air and in development, daily traffic with clients and creative team.- Among other responsibilities Show less

    • Ogilvy Colombia

      Jan 2023 - Aug 2024
      Studio X Social PMO para Coca-Cola

      - Gestión de proyectos para el equipo de Social Listening and Engament, para todas las marcas de Coca-Cola en Chile, Colombia y Perú. - Organización de equipo creativo, community managers, social media strategists, clientes locales y regionales.- Gestión de estrategias locales- Entre otras responsabilidades

    • Hogarth

      Oct 2024 - now
      Project Manager para Coca-Cola

  • Licenses & Certifications

    • EF SET English Certificate 70/100 (C1 Advanced)

      EF Standard English Test (EF SET)
      Mar 2024
      View certificate certificate

  • Volunteer Experience

    • Volunteer student

      Issued by Hogar Dulce Luz on Mar 2016
      Hogar Dulce LuzAssociated with Sofia Garzon

    • Volunteer student

      Issued by Hospital de Kennedy on Apr 2016
      Hospital de KennedyAssociated with Sofia Garzon