Bipasha Bhattacharya

Bipasha Bhattacharya

Graduate Engineer Trainee - Tendering & Marketing

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location of Bipasha BhattacharyaGeneva, Geneva, Switzerland

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  • Timeline

  • About me

    Impact & Communication, ECLOF International | Director LMICs Research System Digitalization, COHRED | GSEM, UOG| Ex- ABB| Ex-AMARON

  • Education

    • Institute of Management Technology, Ghaziabad CDL

      -
      Master of Business Administration - MBA Marketing and International Business
    • University of Geneva

      2018 - 2019
      Master of Business Administration - MBA Specialisation in Strategic Marketing

      Strategy, Analytical Marketing, Branding, Communication and Digital Marketing

    • Kautilya Institute of Technology & Engineering

      -
      B.E. (Hons) Electrical Engineering

      Activities and Societies: Was a part of annual function organising team.

  • Experience

    • Tricolite Electrical Industries Limited

      Feb 2009 - Sept 2009
      Graduate Engineer Trainee - Tendering & Marketing

      Tendering & Costing | Medium Voltage Products | India Tricolite is present in electrical manufacturing, marketing and turnkey projects.Key Deliverables -1. Tendering & Costing in ERP 2. Project Co-ordination 3. Sales Support4. Business Development5. Vendor Management

    • Allied Automation Engineering Services Pvt Ltd

      Oct 2009 - Dec 2009
      Business Coordinator

      Marketing of Heavy forgings, Automation & mechanical Power transmission products| IndiaKey Deliverables:1.Handled entire sales, marketing & business development operations of North India2.Customer Relationship Management for enquiry generation, converting Business opportunities in to orders thru direct and dealer network.3.Responsible for after sales support.4. Interacting with customers for smooth project execution.5. Project Managment

    • Amara Raja Group

      Jan 2010 - Jan 2011
      Marketing Engineer

      Marketing and Sales support | Industrial Products | North IndiaKey deliverables:1.Responsible for the role of sales support, business coordinator and after sales execution for North India. 2.Responsible for Project Management and smooth execution.3. Customer Relationship Management4. Working in close liaison with the Design & Customer Care departments to understand the customer requirement and work for exultation.5.Sales management experience and a proven ability of successful sales and business development, consistently achieving significant year-on-year sales targets and growth.6.Analyze the customer’s requirement and develop proposal and pricing accordingly.7.Prepare proposals for distributed marketing materials.8.Develop and execute marketing campaigns. Show less

    • ABB

      Feb 2011 - Oct 2018

      Business Development | Electrification Products | Delhi-NCR.Responsibilities: 1.Exploring new business opportunity 2. Key Account Management3. Performing pre-sales activity 4. Getting involved with the Stakeholders from project inception stage and helping with designing the specification 5. Managing project execution activities entailing project tracking, building and developing relationship with clients and maintaining an advanced technical understanding of competition6.Implementing sales programs/strategies to improve the product awareness in markets by brand building and market development efforts7. Strategic planning on CRM8. Organising sales promotional activities.9.Performing analysis activities related to market segmentation data, conducting market assessments, competitor assessments and competitor analysis.10. Handling Letter campaign, mailing campaign for Exhibitions. Show less

      • Business Development Specialist

        Jan 2017 - Oct 2018
      • Design Institute Specialist - Business Development & Marketing

        Jan 2014 - Dec 2016
      • Sr Engineer - Business Developement

        Feb 2011 - Dec 2013
    • Council on Health Research for Development (COHRED)

      Jul 2019 - Dec 2022

      -To support COHRED in designing and implementing marketing and business plans to ensure the sustainability of the Research Fairness Initiative (Project).-Develop and improve RFI marketing and communication to increase uptake of the RFI Stakeholders - Academic Institutions, Corporates, Governments, National Research Agencies, Funders and Non-profits.-Engaging in the digitization of the RFI platform that is being, in a way that supports the marketing, communication and business plan development.-Develop and implement the RFI business plan to ensure the sustainability of the RFI system-Develop understanding of the research partnership environment in order to formulate plans specific to the target market.-Conducting Market research -Handling RFI marketing communication and social media – Twitter, Facebook, LinkedIn, Website- Branding-Fundraising strategy-Develop product and project strategy-Developing and evaluating marketing campaigns Show less

      • Director LMICs Research System Digitalisation

        Jan 2021 - Dec 2022
      • Business and Marketing Manager

        Nov 2019 - Jan 2021
      • Business and Marketing Manager

        Jul 2019 - Oct 2019
    • ECLOF International

      Mar 2022 - now
      Impact and Communication Officer

      Impact Investor | Microfinance | Financial Services | Foundation | International Organization | Global

  • Licenses & Certifications

    • Digital Marketing

      Google
      Jul 2019
      View certificate certificate
    • Social and Environmental Performance Management - Go Deeper#2

      Cerise+SPTF
      Dec 2023
    • Qualified Auditor on Social and Environmental Performance Management

      Cerise+SPTF
      Mar 2025