Darwin Serna

Experience

• 

  Entrepreneurs School of Asia (formerly Thames International Business School)

  Dec 2009 - May 2010

  IT Support Officer

  * Provides single point of contact to all IT related services of the organization.* Responsible in Network, Hardware and Software administration (Troubleshooting, Maintenance)* Manage and Maintain CCTV system of the organization.* Provides technical assessment and recommendation to Admin's IT equipment.* Ensures functionality of all equipment in computer laboratory.* Ensures Wi-fi accessibility and connectivity.* Troubleshoot and escalate issues to Suppliers/Providers. Show less

• 

  PhilWeb Corporation

  Jun 2010 - Dec 2017

  Key Qualifications• Extensive experience in System Setup, IT Operations, Service Management,Implementation and Integration, Project Management, Networks, Hardware, Softwareand Application Systems.• Expertise in Incident Management, Service/Helpdesk Support and Customer Service.Proven ability to bridge technology and business goals to provide productive solutions.• Develop, Manage and Lead Technical People, cross-functional teams in multi-facilityenvironment in order to maximize levels of productivity. Excellent communicator, withemphasis on building strong client relationships. Show less Job Duties/Responsibilities: • Perform full assistance on Department Senior Manager and Assistant Vice President for day-today services pertaining to technical operations and project deployments. • Coordinates and conduct alignment meetings with the other department/teams for the current activities or project being implemented. • Works well with Sr. Manager in creating project deployment & implementation plan. • Prepare daily and monthly service reports and composes correspondence relative to the work. • Coordinates activities by scheduling work assignments, setting priorities and directing the work of subordinates. • Assigns certain duties, explaining how those duties are to be done. • Supervises and evaluates performance through the review of completed task for the quality of work. Show less Job Duties/Responsibilities: • Leads the current shift/team in daily operations and develops project as given by immediate supervisors. • Delegates task to subordinates in equal manner. • Monitors Incoming Trouble Tickets which corresponds to each technical concern. • Provides Second Level decision making. • Create Quality Assurance Report of Field Engineers and submits to immediate superiors. • Communicates to the relative department to resolve current issues and concerns. • Perform the job duties of subordinates and conduct field service as needed. Show less High Level Responsibilities* Provides 24/7 L1 Technical Support across 250 e-Games Cafe nationwide.* Performs technical troubleshooting to eGames operation such as network, hardware and software issues remotely and onsite field service..* Conduct technical analysis/assessment and provides accurate technical recommendation.Specific Task (Day-to-day)*Installing and configuring computer hardware operating systems and applications;*Monitoring and maintaining computer systems and networks*Talking staff or clients through a series of actions, either the telephone or onsite field support, to help set up systems or resolve issues;*Troubleshooting system and network problems and diagnosing and solving hardware or software faults;replacing parts as required;*Providing support, including procedural documentation and relevant reports;*Supporting the roll-out/deployment of the new software and system implementation;*Responding within agreed SLA for every issues raised by clients;*Working continuously on a task until completion (or referral to third parties, if appropriate);*Prioritizing and managing many open cases/trouble tickets at one time; Show less

  • IT Manager - Field Operations

    Apr 2014 - Dec 2017

  • Supervisor - IT Field Operations

    Apr 2012 - Mar 2014

  • Team Leader - IT Field Engineer

    Apr 2011 - Mar 2012

  • IT Field Engineer

    Jun 2010 - Apr 2011
• 

  Gumi Asia Pte Ltd

  Dec 2017 - Sept 2020

  Senior IT Infrastructure Engineer

  Responsibilities * Implement and manage cloud system deployments including the following: Environment Provisioning Image Management Promotion Process Data Transfers, Backup/Restore HA/DR * Develop tools and scripts to automate infrastructure management * Evaluate new technologies to improve efficiency and service availability. * Provide advanced technical solution design to meet business requirements * Troubleshoot complex problems, provide software fault diagnosis resolve operational issues, and interact with vendors, etc. * Define and document system architectures, systems configurations, and technical operational processes and policies * Create and implement monitoring, procedures, tools, and standards related to system, and application security. Show less

• 

  Serna Brands Digital Marketing Services

  Jan 2020 - Oct 2024

  Responsibilities:1. Develop and execute the overall marketing strategy in line with the company's business goals and objectives.2.Lead the marketing team to create and implement innovative, multi-channel marketing campaigns that drive customer acquisition, engagement, and retention.3. Develop a deep understanding of our target market, customer segments, and competitive landscape to identify growth opportunities.4. Build and maintain a strong brand identity and ensure consistency across all marketing and communication channels.5. Oversee the development and execution of digital marketing initiatives, including SEO, SEM, email marketing, social media, and content marketing.6. Analyze market trends, customer behavior, and industry insights to drive marketing strategies and inform product development decisions.7. Monitor and report on marketing KPIs, including ROI, conversion rates, customer acquisition cost, and customer lifetime value.8. Collaborate with cross-functional teams, including sales, product, and finance, to align marketing efforts with business objectives.9. Stay up-to-date with industry trends, emerging technologies, and marketing best practices to ensure the company remains ahead of the competition. Show less Strategic planning: Developing and implementing the organization's overall IT strategy in line with business objectives and goals.Budgeting and resource management: Managing IT budgets and allocating resources effectively to meet the organization's IT needs.Project management: Identifying and overseeing IT projects, ensuring they are completed on time, within budget, and meeting the organization's requirements.Team management: Recruiting, training, and managing IT staff, including setting performance goals and providing coaching and feedback.Vendor management: Assessing and selecting technology vendors, negotiating contracts, and managing relationships with third-party providers.Security and compliance: Ensuring the organization's IT systems are secure, implementing security measures, and ensuring compliance with relevant regulations and industry standards.Troubleshooting and problem-solving: Addressing IT issues, identifying root causes, and implementing solutions to minimize downtime and disruptions.Training and user support: Providing technical support and training to end-users, ensuring they can effectively use technology systems and applications.Technology evaluation and implementation: Assessing new technologies and software applications, conducting feasibility studies, and overseeing their implementation.Continuous improvement: Identifying areas for improvement within the IT department, recommending and implementing process improvements and best practices. Show less • On-top of the over-all business aspects such as strategic planning, decision-making, production, procurement, marketing, maintenance & IT related technical support.• In-charge on Business e-Commerce platform configurations for optimum sales conversion.• Empowering people to maximize level of productivity while helping them to achieve their personal goal and professional growth.• Responsible in maintaining and leading computer or IT-related activities within the organization. Show less

  • Chief Marketing Officer

    Jan 2021 - Oct 2024

  • Information Technology Operations Manager

    Oct 2020 - Oct 2024

  • Business Proprietor and General Manager

    Jan 2020 - Jul 2023