Samar Ameer

Experience

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  MTC-Vodafone

  Jun 2004 - Jan 2005

  JR. Marcom Specialist
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  J. Walter Thompson Worldwide

  Feb 2005 - Feb 2017

  Account Manager

  • Develop communication strategies, media, promotions, budgets and marketing plans forclients across sectors.• Directly responsible for managing key relationships and supporting their objectives.• Responsible of coordinating and managing creative service, production and finance tosupport the successful delivery of client objectives

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  Mint Trading Partners WLL

  Feb 2017 - Dec 2017

  Senior Operations and Marketing Manager
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  Lanceley Consulting

  Mar 2018 - Oct 2018

  Activity Centre and Day Care Consultant- Lanceley Consulting

  • Working with colleagues at a senior level to develop the vision, strategy and direction of the newly created Activity and Day Care Centre as well as formulate the aims and objectives of the Centre developing and implementing policies and procedures to ensure consistency of practice.• Develop the Centre’s activities, events and programmes, including all necessary promotion and marketing to achieve profitability.• Set standardized processes for staff that includes and not limited to the behaviors, actions and activities of staff throughout Centre and ensure the facilities as well as resources support the overarching vision, strategy and direction. • Meet and negotiate with potential Centre stakeholders, suppliers and partners to set schedules and design programs for both children and adults and set income targets that will encourage growth and increased revenue. Show less

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  APM Terminals- Bahrain

  Dec 2018 - Jun 2019

  Commercial Team Administrator

  Coordinate team activities and operations• Ensure that responsibilities assigned are completed and team lead is updated• Manage travel arrangements/appointments etc. for the upper management• Manage the team’s phone calls and correspondence• Support budgeting and bookkeeping procedures• Submit tracking reports and prepare presentations/proposals as assigned on a monthly basis to managers and stakeholders• Assist colleagues whenever necessary

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  Majid Al Futtaim

  Jul 2019 - Apr 2020

  Marketing Supervisor

  •Work with the Manager Marketing to develop an overall Communications Strategy and “umbrella guidelines” that the centre will embrace. • Interface with the Manager Marketing and assist in developing communication strategies (offline& Online) related activities that promote the centre as a ‘destination of choice’. Ensure that all marketing efforts are aligned with the Annual Marketing Plan, Asset Brand positioning and overall objectives set.• Manage marketing activities / campaigns / digital platforms for the centre including creative and all marketing collateral required and ensure documentation of each campaign / promotion / activation and analysis of results and retailer’s feedback for post reports.• Generate of all related paperwork such as L.P.O.s, PARs, etc., for related activities at the centre, in addition to overseeing and coordinating the development and production of any internal / external collaterals, etc.• Work with strategic partners e.g. hotels, L&E brands to ensure that theirs collateral fits with the brand and that any major brand partnerships are communicated to the consumer effectively.• Work with the Customer Service coordinator to produce a Customer Service briefing pack on a timely basis outlining promotion, new stores etc. for information.• Provide all necessary data / reports on a periodic basis pertaining to marketing activities to the Manager Marketing for review, resolutions of issues and prompt decision making.• Work closely with all agencies (ad agencies, social media agencies, PR agencies etc.) on key deliverables, ensure effective implementation of events and promotions at the mall within the time and quality requested• Assist planning execution of marketing projects and campaigns. Ideation and creation of collaterals, distributing them in various media and social platforms and measuring its impact and effectiveness• Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets Show less

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  Mall of Dilmunia

  Aug 2020 - Nov 2021

  Senior Marketing Officer

  Support the Deputy CEO and CEO in carrying out various strategies and tasks to help reach the company's marketing goals and objectives• Compiles, analyzes, and reports marketing data.• Helps maintain excellent client relationships through superior customer service skills• Plan and oversee promotion and advertising activities on shopping malls• Supervise the implementation of marketing activities as per approved plan set and ensure quality and timely execution• Work closely with all agencies (ad agencies, social media agencies, PR agencies etc.) on key deliverables, ensure effective implementation of events and promotions at the mall within the time and quality requested• Research market trends, demographics, pricing strategies, and other relevant information that helps develop marketing plans• Analyzes surveys, polls, and other market research to look for patterns and trends as report that is then shared internally• Creates promotional materials, helps maintain social media accounts as well as assist in writing press releases.• Organizes and plans the production of all major marketing materials by working closely with printers, sponsors, and other involved parties• Generate all related paperwork such budget planning, control and evaluation before and after activities• Work with the Customer Service coordinator to produce a Customer Service briefing pack on a timely basis outlining promotion, new stores etc. for information Show less

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  Majid Al Futtaim

  Nov 2021 - now

  Marketing Executive

  The position is responsible for timely execution of all marketing activities in the assigned operating assets in line with the overall Marketing Plan and budget.