
Mahreen Irfan

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About me
Integrative Humanistic Therapist, Learning and OD Expert, Long-time HR enthusiast and Trainer
Education

CPPD
2017 - 2019Diploma Integrative Humanistic Counselling
NUST Business School
2007 - 2009Master of Business Administration (M.B.A.) Human Resources Management/Personnel Administration, General
NUST Business School
2003 - 2007Bachelor of Business Administration (B.B.A.) International Business and Marketing
Experience

Telenor Pakistan
Mar 2010 - Feb 2012Responsibilities included:End to end recruitment and selection cycle management from getting a headcount request to the on-boarding of the candidate.Learning and Development initiatives: Certified to conduct Competency Based Trainings at Telenor Pakistan. Training portfolio includes:Effective Communication Skills Basic Management Skills Also a part of cross functional project teams. Project portfolio includes:Career Pathways Project – Providing employees with a transparent look into their potential future moves within the company, and what is needed to achieve that Internal Value Creation Survey – Telenor Pakistan’s climate survey. My responsibility entails complete follow up and coordination, while ensuring survey results are shared on schedule across the organization. Follow up activities to this include IVC Facilitation MeetingsOn Boarding Project – A personalized process to aid in the smooth and effective integration of an employee into the organization. Responsibilities include overall execution of project according to deadlines, handling of team coordination and communication, and responsible for the development of communication plans for line managers Recruitment Process Revamp – Customizing the recruitment process according to job group, and including the latest tools to garner the best talent for the company Show less Responsibilities included:Member of the 323 team that served to integrate all HCD employee services into one derivationTrained all team members on basic policy constructs and complicated policy scenarios Achieved the highest number of queries resolved with the lowest time for resolutionWas Employee Services/323 Champion Responsible for monthly reporting and analysis requirements All communication and creative writing for the department for internal consumption Worked extensively with the Employer Branding and Marketing teams Implementation of best practices and new initiatives, and overall team building and motivation Show less
HCD Officer
Jun 2011 - Feb 2012Employee Services Officer/ Team Lead
Sept 2010 - Jul 2011People excellence Operations Officer
Mar 2010 - Sept 2010

Navitus
Feb 2012 - Aug 2014Expertise and Experience Areas include:Designed values, developed mission and vision statements, created behaviors and formulated a Competency Framework Conducted an Employee Engagement Survey, tabulated and analyzed results and provided a comprehensive report, alongwith recommendations for the future.Created a Change Management program based on Our Iceberg is Melting and Who Moved My Cheese for managers of a division going through restructuring at a global levelDesigned a customized Competency based Interviewing Skills session, after an analysis and localization of a Competency framework provided by the global headquarters of the organization.Partnered with a multi-national FMCG on their first International Sales Conference from creating a theme to designing a two day session including communications design for an impactful experienceDesigned/ Conducted trainings onBusiness Writing SkillsPersonal Mastery Behavioral Based Interviewing Skills Sales EffectivenessBusiness and Communication SkillsCreated a sustainable Succession Planning System for employees with high potentialCreated an entire Employer Branding program spanning various stages and culminating in an intense competition between teams from different schoolsDesigned training solutions for Providing Effective Feedback, Acing Communication Skills, Personal Mastery, Business Writing Skills, Time Management Skills, Building Better Teams, Team-Building Sessions, Value Roll-out sessions, Present like a Pro, Management Development Programs and Emotional Intelligence, among many more.Designed the communication for the internal sessions run by a multinational’s Corporate & Regulatory Affairs department to create sustained understanding of the department’s functioning amongst employeesCreated numerous simulations and designed customized case studies to provide participants with the opportunity to immerse themselves into situations and implement their learnings in a controlled environment Show less Management of the regional portfolio in North and CentralHaving a birds-eye view of the North and Central business portfolioTrend analysis of the immediate business environment vis-à-vis Navitus and its clientsHiring an entire new team to further cement the North team and to begin market penetration in CentralConducting a market and people analysis of the Central corporate market to understand culture, dynamics and mindsets of organizations operating thereCreate a strategic plan to sustain market presence in the North regionCreate brand positioning and presence in the Central marketCreate an entire on-boarding system including documenting a hiring process and producing a document of guidelines and standards for future hires.Creating personalized career paths and personal development plans for individuals within the teamEstablished a consistent performance management and review cycle to ensure Show less Be the lead consultant for a portfolio of organizations including Telenor Pakistan, Ufone, Zong, PTC, BHP, PepsiCo, Coca-Cola, Nestle, BHP, OMV, MOL Pakistan, etc.Provide ongoing consulting to the OD teams of client organizations including partnering in creating yearly organizational development plans, conducting Training Needs Analyses, Engagement Surveys and internal HR initiativesConsulting with clients spanning the entire Organizational Development process map from conducting initial TNA’s and focus groups to designing the trainings, being involved in their execution and doing post workshop evaluations.Relationship management with all stakeholders/customers Gaining a comprehensive organizational and industrial understanding of clients, beyond the scope of HR – including the roles support functions and revenue generating functions play in the process map, to better understand organizational context, jargon and the daily experiences of employees Show less
Consultant
Apr 2014 - Aug 2014Team Lead North & Associate Consultant
Jun 2013 - Apr 2014Associate Consultant
Feb 2012 - Jun 2013

Carnelian
Aug 2014 - Jan 2015Consultant
Creative Content Studio
Oct 2014 - Apr 2015Freelance WriterResponsibilities include:• Doing primary research on the internet for the topic assigned to me. • Create a basic outline of the post based on my understanding of the topic and share it with my editor• Create an index of reference material relevant to the parameters of my outline once it is approved• Write the article in my own words and provide references for the client if they need further information

Unilever
Jan 2015 - Dec 2015Area Sales Training ManagerResponsibilities included:• Conducting Training Needs Analysis of the entire field force comprising of 700 employees of both Unilever and the distributors spanning three major sales regions(Based on geography); Jhelum, Faisalabad and Islamabad.• Planning, coordinating and managing the area training calendar for the year• Ensuring that training modules are run in maximum distributions on a regular basis by coordinating with the Territory Managers.• Travelling to various urban and rural locales to personally train maximum number of field force and shadow them on their sales call to provide them with coaching on their development areas.• Designed and led two nation-wide assessment centers in my regions in which approximately 400 Distributors Sales Representatives were tested and evaluated to create a pool of high potentials who could be considered for permanent positions.• Designing and Developing content for training sessions and e-modules for employees at different levels in the sales force• Was a part of the Performance Review Committee which evaluates Territory Managers to provide perspective on their learning needs and how proactively they push to develop their respective sales forces. • Ran trainings on Conflict Management, Personal Effectiveness and Territory Management in Karachi, Lahore, Islamabad and Multan. Show less

Fauji Fertilizer Bin Qasim Limited
Jan 2017 - Dec 2020Responsibilities include:• Spearhead the annual performance evaluation cycle including generating department wise scorecards and arranging and facilitating the Annual Review Committee meetings to finalize each departments’ reviews. • Design and execute a Mid-year performance review process and revamp the final review process• Leading organization wide TNA in coordination with my resources available at the plant, including one-on-one meetings with HOD’s to discuss key individuals learning needs• Creating a Learning budget by considering past trends and the requirements for the current year and building a case to get the budget and subsequent learning calendar approved for the year• Crafting a two-tier learning calendar encompassing internal and external run trainings including sessions on technical skills such as SAP modules• Ensuring that the learning calendar is followed at both the plant and the Head Office• Identifying possible trainers for sessions throughout the year, negotiating pricing with them and working in tandem with them to ensure FFBL’s unique learning needs are being fulfilled.• Conducting Post Training Analysis to understand which sessions and trainers have the highest and most long-lasting impact on behavior and culture• Ensuring that the Skills Improvement Plan based on technical learning needs at the plan is executed regularly• Initiating a company-wide cultural transformation drive starting with creating new values and a new behavior-based performance management system and creating a plan to train the entire employee base on this. Show less • Launching a unique training company, creating an identity and a product offering tailored towards a particular market segment.• Conducting ongoing market analyses to gain a fresh understanding of the different offerings of training firms in Pakistan as well as gaps where training needs aren’t being met.• Identifying subject matter experts in the market and negotiating partnership agreements with them for the next three years• Creating a comprehensive learning calendar encompassing the needs of four organizations, both technical and soft skills, complete with estimated costs and forecasting earnings for the year• Creating a marketing plan and communications strategy for the department to be implemented over the course of 2017• Brainstorming and locking on a partnered project for Q3 of 2017 for an adventure leadership retreat aimed at international clients of EY across the MENA region, with all logistics and facilitation being handled by the FIELD team.• Creating a Learning budget for an entire new department by forecasting training needs of the market; and by taking into account past trends and the requirements for the current year and building a case to get the budget and subsequent learning calendar approved for the year• Acting as an OD partner for all 23 companies under the Fauji Group umbrella• Providing end-to-end project consulting services to: CSD stores, FPCL, Fauji Meat Limited, Fauji Foods Limited (Nurpur), HEC amongst many others Show less
Deputy Manager Learning & Development
Jan 2016 - Dec 2020Administrator FFBL Institute of Executive Leadership & Development
Jan 2017 - Jan 2018

CPPD Pakistan
Nov 2022 - nowProgram Director
Licenses & Certifications

Integrative Humanistic Counselling
British Association of Counselling and PsychotherapyOct 2016- View certificate

Remote Work Foundations
LinkedInJun 2020 - View certificate

Time Management: Working from Home
LinkedInJun 2020 - View certificate

Human Resources: Building a Performance Management System
LinkedInJun 2020 - View certificate

People Analytics
LinkedInJun 2020 - View certificate

Human Resources: Using Metrics to Drive HR Strategy
LinkedInJun 2020 - View certificate

Using Neuroscience for More Effective L&D
LinkedInJun 2020 - View certificate

Content Marketing Foundations
LinkedInJan 2021
Languages
- enEnglish
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