Sean Nielsen

Experience

• 

  Pioneer Tavern Group

  Oct 2012 - Oct 2017

  Corporate Beverage Director

  Responsible for managing the profitability Pioneer Tavern Group's bars. Managing the hiring, training of bar staff. Creating cocktail lists and managing special events.

• 

  Suntory Global Spirits

  Oct 2017 - now

  As the On Premise Center of Excellence manager for the US, I oversaw our On Premise Portfolio Manger team nationally, which is comprised of 62 OPPMs, 6 OPPAs (Associates), covering 35 cities and over 3000 accounts. •Built out field activation programs for national deployment in collaboration with US & Global Brand Houses. •Build and manage budget for the On Premise team, ensuring accurate staging, execution and positive ROI/EV•Built and executed a year-long training curriculum for total US On Premise – “Building Insight-led Conversations” in service of our larger goal of building our team into consultative On Premise experts•Work cross-functionally with Commercial Strategy to manage and measure KPI achievement, IT to build sales functionally within PowerBI to aid in KPI planning, & our Global Brand Houses to build custom brand programming for our On Premise teams and distributor partners across the US •Manage backend data within Anaplan for our On Premise teams, ensuring proper volumetric reporting across Open, Franchise and Control states. Show less As the world's third largest premium spirits company, Beam Suntory is 'Crafting the Spirits Brands that Stir the World.' Leaders in Bourbon and Japanese Whisky, with strength across many key categories. Brands include Jim Beam, Maker's Mark, Knob Creek, Basil Hayden's, Yamazaki, Hakushu, Hibiki, Laphroaig, EFFEN, Pinnacle, Sauza, Hornitos, Courvoisier, Cruzan, De Kuyper, and others.Managed dedicated distributor division at Southern Glazier's Wine & Spirits., driving distribution, NSV, and GP through engaging brand programming, custom built brand activations and sampling events. Lead team of 4 Suntory On Premise Portfolio Managers with 50-60 high profile, influential accounts in the metro Chicago market. Team tasked with brand-building and sales/profit goals. Show less

  • National Account Manager - Transportation

    Feb 2025 - now

  • Senior Manager - On Premise Center of Excellence

    Apr 2024 - Feb 2025

  • On Premise Sales Manager - US

    Jul 2023 - Apr 2024

  • Manager, On Premise Sales - Chicago

    Jul 2021 - Apr 2024

  • On Premise Channel Manager - Chain Accounts

    Sept 2019 - Jul 2021

  • Portfolio Manager

    Jan 2019 - Sept 2019

  • Luxury Specialist

    Oct 2017 - Jan 2019