Prerna Dhawan

Summer Intern

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Greater Delhi Area

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Timeline
About me
Deputy General Manager, Design- Studded Occasionwear, Aditya Birla Group
Education
- National Institute of Fashion Technology
  2005 - 2009
  Bachelor of design Fashion & Lifestyle Accessories Design
Experience
- Nokia design centre
  Jun 2007 - Jun 2007
  Summer Intern
  Project Head: Zeenath Hassan & Jan ChipchasePerform data collection, image processing, translation, and transcription activities as tools for market research activitiesLead the NOS (Nokia Open Studio) team which conducted a competition for the locals in ‘Dharavi’ slums of Mumbai, as a part of the project
- Gitanjali Gems Ltd
  Jun 2008 - Jul 2008
  Intern
  Export unit of Gitanjali Jewels in SEEPZ, Mumbai dealing in diamond jewellery, which caters to US, Europe, Middle East and Far East.; Industry Mentor Aanchal NevatiaStudy of manufacturing processes involved in production of jewellery pieces which includes rapid prototyping using CAD, model making by hand, metal casting, filing, polishing, stone setting etc.Study the organizational set up and infrastructure, specially the step-by-step flow of work from one department to anotherDevelop market specific designs which involved conceptualizing, exploring forms, rendering final designs etc.Documentation and coding activities like preparing master sheet of the final design, preparing excel sheets of sample linesOne of the designs made for the 'orbit' collection for Middle East, was selected by a Russian client during the project Show less
- ZOYA - A TATA Product
  Dec 2008 - May 2009
  Graduate Intern
  Designed diamond Couture Jewellery collection for Tanishq's new brand 'Zoya' taking inspiration from myths & legends of Greek Gods & Goddesses, heroes & other mythological creatures. The entire collection is based on the travel story of the 'Zoya' woman involving an in-depth study of Greek art & architecture. The designs range from brooches, earrings, pendants to cocktail rings and kurta buttons; which were released as the GREECE collection in the market in 2010.
- Gitanjali Gems Ltd
  Sept 2009 - Oct 2010
  Designer
  Jewellery designer and co-ordinator, Sampling follow up and Master QC of products
- Titan Company Limited
  Oct 2010 - Oct 2014
  Designer
  - Worked for various collections like Mia, Inara, Ganga, Zyra, Egypt, FQ, Glamgold etc. which included various stages of design process, from idea to execution through moodboards, presentations, technique boards etc.- Apart from these, also worked on various other projects like solitaire rings, High Value designs for large format stores, Core collections and 22kt wedding collection- Managed Vendor coordination for the manufacturing of prototypes for several projects- Short Content writing for Star CJ promotionsTrade Shows and Seminars attended:- Colors India 2011, a Color and Trend Workshop founded by Freedom Tree, a niche Trend and Color Design Consultancy at the Royal Mumbai Yacht Club, Colaba- Hong Kong Jewelery & Gem Fair, September 2012- IIJS signature, Mumbai, 2013- IDF (India Design Forum), March 2013- JJS, Jaipur Jewellery Show, 2013, 2014, Jaipur- IIJS, India International Jewellery Show in 2010, 2011, 2012, Mumbai Show less
- PC Jeweller Ltd
  Nov 2014 - Nov 2017
  Senior Design Manager
- ZOYA - A TATA Product
  Dec 2017 - May 2018
  Design Consultant
- ZOYA - A TATA Product
  Aug 2018 - Jul 2023
  Senior Designer
- Novel Jewels (Aditya Birla Group)
  Jul 2023 - now
  Deputy General Manager
Licenses & Certifications
- Color Grading Programme
  Solitaire Diamond Institute (SDI)
Honors & Awards
- Awarded to Prerna Dhawan
  Epitome of Design Revathi Kant Feb 2022 The purpose of this competition was to leverage the individual and collective design potential of the Design Excellence team and really push the envelope on design, experimentation and innovation. The idea was to work with fewer business and other constraints and come with designs and solutions never seen before.
- Awarded to Prerna Dhawan
  Moment of Fame Ambika Thandavan Jun 2021 For beautifully summarising the Inner Quest story board and very high selection and quality of concepts for Solitaire, Platinum and statement earrings
- Awarded to Prerna Dhawan
  Moment of Fame Ambika Thandavan Nov 2020 For successfully conducting the Jewellery 360 Masterclass for Kotak Privy League clients and detailed Research and Knowledge sharing on yard chains
- Awarded to Prerna Dhawan
  Employee of the Quarter C. K. Venkataraman, Tanishq Oct 2013 For successfuly handling the challenging product development of Zyra collection having very stringent gold weight and price constraints and ensuring consistent quality across multiple vendors within scheduled timelines
- Awarded to Prerna Dhawan
  Winner of Swarovski Elements Jewellery Design Awards, 2010 Swarovski Elements Nov 2010 Honoured with a visit to the SWAROVSKI Headquarters in Wattens, Austria for a jewelry trend and application technique workshop, a visit to the Crystal Worlds museum and the Bread & Butter show, BerlinAdjudging the winning designs was an independent jury comprising of designers Farah Khan Ali, JJ Valaya, , Rohit Bal, Suneet Verma, Tarun Tahiliani, Michael Boy, Rakesh Kumar, Executive Director, Export Promotion Council of Handicrafts, Dr. Rajendra Bhola, senior representative of Gems and… Show more Honoured with a visit to the SWAROVSKI Headquarters in Wattens, Austria for a jewelry trend and application technique workshop, a visit to the Crystal Worlds museum and the Bread & Butter show, BerlinAdjudging the winning designs was an independent jury comprising of designers Farah Khan Ali, JJ Valaya, , Rohit Bal, Suneet Verma, Tarun Tahiliani, Michael Boy, Rakesh Kumar, Executive Director, Export Promotion Council of Handicrafts, Dr. Rajendra Bhola, senior representative of Gems and Jewellery Export Promotion Council of India, Nonita Kalra, Editor Elle, Nina Haridas Editor, Marie Claire, Preetika Mathew Sahay, Associate Editor Harpers Bazaar and Ambika Anand, Anchor editor NDTV Good Times.http://www.fibre2fashion.com/news/fashion-news/newsdetails.aspx?news_id=93426 Show less
- Awarded to Prerna Dhawan
  Certificate of Appreciation for INARA C. K. Venkataraman, Tanishq Awarded in recognition of contribution made towards making Inara collection, the 1st to achieve a 70 crore mark in a very short duration
- Awarded to Prerna Dhawan
  Finalist for Best Necklace Design of the year at IJ Jewellers Choice Awards, 2015 JJS (jaipur Jewellery Show), Indian Jeweller Magazine powered by GIA Best Necklace Design category over Rs 10,00,000Designed as part of the ''Abhigyan Shakuntalam'' collection
- Awarded to Prerna Dhawan
  Moment of Fame Revathi Kant, Tanishq Awarded in recognition for successfuly managing the product development for various collections for Tanishq & Goldplus with high quality standards
- Awarded to Prerna Dhawan
  Winner of Best Bridal Jewellery of the year at IJ Jewellers Choice Awards, 2015 JJS (jaipur Jewellery Show), Indian Jeweller Magazine powered by GIA Best Bridal Jewellery category over Rs 15,00,000Designed originally as part of the ''Abhigyan Shakuntalam'' collection by the team
- Awarded to Prerna Dhawan
  Winner of Best Jewellery Design (Diamond category) at SIJS 2011 Art of Jewellery magazine Also nominated as a finalist for Best Jewellery Design (Gold category) Both designed as part of the Greece Colelction by Zoya