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Felipo Bellotto

Felipo Bellotto

Art Director Trainee

Followers of Felipo Bellotto694 followers
location of Felipo BellottoSomerton Park, South Australia, Australia

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  • Timeline

  • About me

    Helping products/services to speak to their target audience through Design and Marketing strategies ♦ UX/UI Designer ♦ Branding Designer ♦ Marketing/Advertising Specialist #designthinking #marketingandadvertising

  • Education

    • Uninove - Universidade Nove de Julho

      2008 - 2011
      Bachelor in Social Communication - Advertising Digital Advertising

    • Faculdade Impacta Tecnologia

      2007 - 2008
      Photoshop and Illustrator

  • Experience

    • Ad. Agency

      Nov 2010 - Apr 2011
      Art Director Trainee

    • Publicis

      Apr 2011 - Jun 2011
      Assistant Art Director

    • Sinc

      Jun 2011 - Jun 2012
      Assistant Art Director

    • RIOT

      May 2012 - May 2013
      Junior Art Director

      Art Director

    • S2Publicom

      Oct 2013 - Dec 2014
      Social Media Art Direction

    • AG2 Nurun

      Mar 2015 - Sept 2015
      Full Art Director UX/UI

    • Try Consultoria e Pesquisas

      Oct 2015 - Dec 2015
      Full Art Director UX/UI

    • All Ranks Events

      Jan 2016 - Apr 2019
      Graphic & Digital Designer

    • Dhe Group

      Apr 2022 - now
      Marketing Specialist

      As a key member of the DHE Group, my role encompasses a broad range of responsibilities aimed at ensuring the success of our advertising campaigns and optimizing our online presence. My primary focus is on updating and refining campaign elements, including industry-specific keywords, negative keyword lists, ad extensions, images, and copy. By implementing compelling ad text, I drive the most qualified traffic to our websites, enhancing both visibility and engagement.Collaboration is central to my position. I work closely with cross-functional teams to develop and execute website strategies that effectively drive traffic and conversions. Monitoring website performance and utilizing analytics tools, I measure success and pinpoint opportunities for improvement, ensuring our digital efforts are consistently optimized.Regular follow-up meetings with developers are facilitated to ensure project progress remains on track and timely. Additionally, I liaise with external agencies managing our Google Ads and Facebook Ads, guaranteeing that campaigns are effectively managed and optimized for maximum impact.Beyond advertising, I collaborate with other departments to devise and implement marketing strategies that promote our products and services. As the manager and maintainer of all company WordPress websites, I ensure they are up-to-date and fully functional. My role also involves designing and developing visually appealing and user-friendly website layouts that align with our brand guidelines, contributing to a cohesive and engaging online presence for DHE Group. Show less

  • Licenses & Certifications