Tim George

Experience

• 

  Michael Jones Estate Agents

  Jan 2000 - Jun 2009

  Negotiator succeeding to Branch Manager

  Coordinated the sale of properties, from the initial instruction through to exchange and completion. This role was extremely varied involving all aspects of sales and marketing. I was also responsible for the performance of the office, managing staff, budgets and targets.

• 

  Virgin Holidays

  Jun 2009 - Jan 2011

  CRM, Affinity and Travel City Direct Marketing Executive

  Responsible for managing individual campaigns, supporting integrated campaigns and affinity partnerships in line with the overall marketing communications strategy.

• 

  Virgin Atlantic Airways

  Jan 2011 - Aug 2011

  Marketing Executive

  Responsible for planning, production and delivery of Flying Club member packs, POS material and communications. All with the objective of acquiring new customers, driving incremental revenue and loyalty from existing customers.

• 

  EDF Energy

  Aug 2011 - Apr 2016

  Responsible for leading a team developing communications targeted at over 3 million customers. Including all tactical campaigns, customer journey communications and leading the strategy and optimisation of the email channel. Responsible for the delivery of integrated marketing planning and strategy for customer marketing activity including; direct mail, brochures, emails, messaging, operational letters and digital assets.

  • CRM Manager

    Apr 2013 - Apr 2016

  • Senior CRM Executive

    Aug 2011 - Mar 2013
• 

  American Express

  Apr 2016 - now

  Responsible for delivering the marketing strategy for all merchants across the UK. Owner of the UK Experiences programme including managing of key partner relationships, sponsorship's and events, as well as the development and delivery of the multi-channel communication and engagement strategy. Consulting marketers on the conception, coordination and set up of key marketing initiatives. Or on how to optimise existing campaigns. Working across international markets, as well spanning Consumer, Merchant and Corporate BU’s.

  • Marketing Director - Benefits & Lifecycle Marketing

    Aug 2023 - now

  • Marketing Director - UK - Brand and Experiences

    Nov 2022 - Aug 2023

  • Merchant Marketing Strategy Manager (UK)

    Oct 2019 - Nov 2022

  • UK Experiences Manager

    Mar 2018 - Oct 2019

  • Campaign Consulting Manager

    Apr 2016 - Mar 2018