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Arka Sarma

Arka Sarma

Summer Intern

Followers of Arka Sarma944 followers
location of Arka SarmaKolkata, West Bengal, India

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  • Timeline

  • About me

    Consultant at EY || Technology Consulting || PGDM || Engineering Graduate

  • Education

    • St Xavier’s Institution

      1999 - 2013

      90.2% in ICSE (Std. X) and 87.25% in ISC (Std. XII)

    • Praxis Business School

      2020 - 2022
      PGDM 5.50/8.00

      Activities and Societies: Sports Secretary for the session of 2020-2022 -Had the huge exposure to peer learning during the course of PGDM-Learned in depth about the topics of Marketing Management, Organizational Behaviour, Economics, Market Research, SQL, Data Visualization, Sales Management, Consumer Behaviour-Gathered fundamental knowledge on Machine Learning-Performed on different Cultural and Social events for the institution-Organized an online sporting event during the covid 19 pandemic to boost morale of the peers.

    • Heritage Institute of Technology

      2013 - 2017
      Bachelor of Technology - BTech Biotechnology 7.21/10.00

  • Experience

    • Calcutta School Of Tropical Medicine - India

      Jul 2016 - Sept 2016
      Summer Intern

      -Analyzed the role of TLR7 gene mutation in the patients affected with Dengue-Learned about the process of DNA isolation-Hands on knowledge on RT-PCR-Got to know the best practices in a laboratory

    • Sarma Cable Networks

      Jul 2017 - Jun 2020
      Manager

      -Managed a Small Medium Enterprise with 30+ employees-Handled the marketing decisions of the company-Had the contribution towards the growth of the business revenue.-Worked towards a leaner operations management -Handled the financials of the business

    • Microtalk Communications Pvt. Ltd.

      May 2021 - Jul 2021
      Digital Marketing Intern

      -Researched about the points of differentiation with competitors including the online presence-Formulated a detailed route of the next points of action on social media, so that maximum engagement can be attracted-Formed content which included graphics and short videos of the different services of the organisation-SEO tasks such as comment backlinking and blog post backlinking-Formed templates for email-marketing

    • Carleton University

      Aug 2021 - Sept 2021
      Market Researcher

      -Assisted an AI startup called TEJO into assessing India as a potential market for them to approach-Gathered data on the buying patterns of the consumers of cosmetic products across India-Found out about the market share of the cosmetic product companies -Found out about the loyalty of the consumers towards a brand when it comes to use of certain products on their face compared to different parts of their body-Formulated the detailed footprint ranging from the most popular brands of cosmetics to how the different genders are inclined towards buying the products Show less

    • EY

      Apr 2022 - now

      -Led End-to-End consulting, from requirement gathering to production delivery ensuring seamless execution-Development of Power BI dashboards for Senior Leadership and Global Users-Intergration of Power Automate Flows -Configured On-Premise Data Gateway-Contributing towards accelerators in EY -Solved Business problems through interaction with clients and identifying the business gap-Handled complex DAX queries. -Created several dashboards in PowerBI. -Ingested data through several cloud based sources. -Created role based access for clients in PowerBI Service. -Performed Data Modelling and Data Cleaning on raw data. -Optimised the dataset for better performance. - Performed data preprocessing in Python.

      • Consultant

        Sept 2023 - now

      • Associate Consultant

        Apr 2022 - Sept 2023

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Arka Sarma
      Winner of Business Idea Competition Praxis Business School Feb 2021 -Formulated a Business idea consisting of a Travel App-Built a marketing strategy for the brand-Pointed out the key factors for the business' success-Formulated the upcoming three year's revenue generation and profit margins of the company