Henry Carrera

Experience

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  Pellerano & Herrera

  Sept 2009 - Feb 2011

  IT Coordinator / Electronic Channels

  Develops and implements marketing programs using websites; email; online advertising and promotions; and search-engine marketing (SEM/SEO). Conceives strategies and tactics to raise rates of customer acquisition, retention, and cross/up-selling. Oversees online market analysis.

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  Overdrive Digital Marketing

  Feb 2011 - Oct 2012

  Digital Marketing Director

  Responsible for formulation of Digital Marketing and Social Media strategies, the internal direction of accounts including creative, media, traffic, timelines and budgets. Supervises the work of art directors, copywriters, and designers. Evaluates and ensures the quality of creative content for new-business and client pitches.Responsible for the success of all phases of the web projects, Social Media and Mobile Applications life cycle—conception, definition, launch, and post-launch. Involved in new business development. Show less

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  Brandsmart Digital Agency

  Oct 2012 - now

  Partner & Co-Founder - Digital Marketing Strategist

  Digital Marketing AgencySocial Media Strategies / Promos / AppsDigital Advertising / SEO / SEMWeb / Mobile / Leads GenerationEmail Marketing