Brian Vick

Brian Vick

Director of Visual Communications

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location of Brian VickGreater Richmond Region

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  • Timeline

  • About me

    Music, photography, video, woodworking and horticulture - not necessarily in that order.

  • Education

    • Virginia Commonwealth University - School of Fine Arts

      1972 - 1976
      BFA Communication Arts & Design
    • Virginia Commonwealth University - School of Business

      1991 - 1995
      MBA
  • Experience

    • The Life Insurance Company of Virginia

      Dec 1979 - Jul 1996
      Director of Visual Communications

      Developed & led visual communications department supporting multiple product lines and several distribution channels. Management responsibilities included graphic design, video, organizational communications and community relations. Marketing collateral received numerous national awards from Life Communicators Association, International Association of Business Communicators, Print Magazine and Graphic Design: USA.

    • GE Capital Services Consumer Savings & Insurance Group

      Aug 1996 - Dec 1997
      Master Black Belt

      Trained 500 associates in the basics of General Electric’s Six Sigma process improvement methodology. Led process improvement teams to identify and measure defects in critical-to-quality business processes, executed root cause analysis in order to meet customer requirements.

    • GE Financial Assurance

      Jan 1998 - Jul 2005
      Marketing Leader - Securities Brokerage

      Coached the Securities Brokerage retirement income sales team to optimize utilization of marketing materials in the selling process; engaged the sales team to identify opportunities for marketing support improvement; developed key consumer POS collateral and broker training content. Created and managed trade advertising media plan, including creative development.

    • Genworth Financial

      Jul 2005 - Feb 2009
      Wire Channel Marketing Manager

      Principal responsibilities included the development and implementation of strategic marketing plans to support $3B in annuity sales via the Wire (Securities Brokerage) Channel. Developed & executed strategies to introduce new products and enhance Genworth’s market position. Major customers included Merrill Lynch, Smith Barney, UBS Financial, Wachovia Securities and Edward Jones.

    • SparkleTower

      Feb 2009 - Dec 2016
      CEO/Owner

      Business Planning, Marketing Strategy, Brand Management

  • Licenses & Certifications

    • Virginia Certified Horticulturist

      Virginia Nursery & Landscape Association