Alexandre Marques

Experience

• 

  TV Brasil Central

  Jan 2012 - Jan 2013

  Redator publicitário

  Atuei como redator publicitário da emissora TV Brasil, sendo responsável pela produção de roteiros para as chamadas televisivas da programação do canal.

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  Allied Brasil

  May 2019 - May 2021

  - Planning, creation and review of content for TIM, Claro, Vivo and Oi (phraseology for Landing Pages, Push Notifications, SMS, Email-marketing);- Improvement of the Landing Pages and Apps interface focusing on the user experience;- Monitoring results from blogs (in Google Analytics and Search Console) and social media.- Research keywords, agendas and new opportunities with the help of tools such as SEMRush and Google Trends;- Content for applications focusing on the best user experience;- Writing and reviewing texts for blogs, emails, SMS and other media; Show less

  • Content Assistant

    Feb 2020 - May 2021

  • Estagiário de conteúdo

    May 2019 - Feb 2020
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  MOBDOC

  Jul 2019 - Nov 2019

  UX Writer

  I worked on the creation and implementation of an application aimed at the healthcare area.- Creation of content for all internal steps of the application;- Creation of the brand's tone of voice;- QA tests;- Production and research for the creation of the product FAQ;- Creation of relevant content for the internal blog;- Responsible for internal marketing content

• 

  Oston

  May 2021 - Mar 2023

  Content Analyst

  - Management of CRM, media and service channels;- Creation of content for media and inbound campaigns;- Monitoring and analysis of performance and kpis;- Development of capture, loyalty and remarketing strategies.

• 

  Quicklab Desenvolvimento de Software

  Feb 2023 - May 2023

  Writer

  Researching topics and producing posts for the company blog

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  OSF Digital

  Oct 2023 - now

  Content Manager