Sarah Kretchmer

Experience

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  Freelance

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  Senior UI/UX Designer
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  Brickblock

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  Senior Designer

  • Gathered product requirements, generated story maps, wireframes and interactive prototypes in an iterative process • Managed and mentored a team of designers• Developed onboarding flows and dashboards for fund managers, investors, and custodian banks• Embraced Lean UX methodologies• Implemented design sprints and problem framing techniques• Conducted user tests and interviews• Worked closely with developers in an agile environment• Created and maintained a component-based UI design library Weniger anzeigen

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  KMF Werbung GmbH

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  Creative Supervisor

  Clients: eBay, Bentley Motors, Kaiser’s Tengelmann• Developed concepts, designs and art direction for landing pages, infographics, and online marketing• Created corporate identities and style guides• Managed and mentored a team of art directors, designers, and interns• Provided quality assurance for creative deliverables• Presented work to clients• Worked closely with developers• Led photoshoots

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  Tribal DDB, Chicago

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  Interactive Designer

  Clients: McDonald’s, Aveeno, Dell, Pepsi, Gatorade, Propel, LensCrafters, Home DepotAccountable for:• Developing concepts and designs for online campaigns, websites and microsites• Overseeing projects from concept to execution• Producing microsites using HTML and CSS• Producing rich media Flash banner campaigns and microsites• Creating HTML Email templates• Preparing HTML Emails for Email blasts• Managing outsourced banner production

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  Ceed Partnership, Inc

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  Vice President/Lead Consultant

  I joined forces with a former colleague to create a start-up that served small to medium sized businesses in the Chicago area looking to create an online presence. Our service offerings included web strategy, web design, content management, web hosting, and Internet marketing, as well as company identity and print design and production services. Together we worked to build and sustain a solid client base, increase company profits, and produce strong work.Clients: Spanish Horizons, Anodyne Design, 1+1 Funding, Omeda, Silver CloudAccountable for:• Developing concepts and designs for websites and print materials • Producing websites and print materials• Overseeing projects from concept to execution• Managing clients and projects• Presenting work to clients• Writing proposals for new business• Making sales calls to generate new business• Designing and producing self-promotional materials• Attending City of Chicago Chamber of Commerce meetings Weniger anzeigen

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  Twohundredtwelve°

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  Interactive Designer

  Clients: Akoo, Nike, Trace212, Twohundredtwelveº internal projectsAccountable for:• Developing concepts and designs for websites, microsites, and banner campaigns • Producing websites, microsites, and banner campaigns• Shooting and editing video footage for use online• Designing and producing animated graphics for projection at events

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  CrossLend

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  Art Director

  • Created onboarding flows and dashboards for investors and loan applicants• Managed and mentored a team of designers• Designed a marketing website, marketing landing pages, presentations, infographics, ad banners and marketing emails• Worked closely with developers in an agile environment

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  Leapnet

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  Interactive Designer

  Clients: OnHealth, FTD, MSNBC, Slate, Barnes & Noble, Microsoft Encarta, Morningstar, Xhibition/Transition, Northern Trust BankAccountable for:• Developing concepts and designs for websites, microsites and banner campaigns • Producing websites, microsites and banner campaigns• Overseeing projects from concept to execution• Shooting and editing video footage for use online

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  FCB Global

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  Art Director

  Clients: Kmart, Diners Club, Kraft, Archer Daniels Midland• Developed concepts, designs and art direction for print, broadcast, out-of-home, mobile, and interactive projects and campaigns• Developed concepts and designs for online games• Created storyboards and production notes for broadcast projects• Selected directors and photographers• Cast actors and models• Led photoshoots• Worked closely with developers, photo retouchers and illustrators• Presented work to clients• Supervised and mentored junior art directors and interns Weniger anzeigen

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  SnapShot, a Shiji Group Brand

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  UI/UX Designer

  • Created mobile-first interface solutions for a suite of more than five products for the hospitality industry• Brainstormed new products, created MVPs, and iterated established products• Built prototypes and performed user testing• Arranged and conducted interviews with members of the target audience• Developed personas• Created and maintained a product style guide• Worked closely with product owners and remote developers in an agile environment

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  PIA UDG

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  Freelance Senior Art Director

  • Developed concepts, designs and art direction for landing pages, infographics, and online marketing• Created corporate identities and style guides• Led photoshoots• Presented work to clients• Worked closely with developers

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  FinLink GmbH

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  Senior Product Designer
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  Chemistri

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  Freelance Interactive Production Artist

  Client: Marlboro CigarettesAccountable for:• Writing Flash ActionScript• Producing Flash deliverables• Shooting and editing video footage for use online

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  Cramer-Krasselt

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  Freelance Interactive Production Artist

  • Designed and produced online campaigns