Manpreet K.

Manpreet K.

Assistant Sales Manager

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  • Timeline

  • About me

    International Education Specialist, EduTech, SEO Digital Growth, Stakeholder Management, Business Development, Education, Student Recruitment, Marketing Strategy

  • Education

    • Univeristy of Waikato, New Zealand

      -
      International Business, Marketing,Globalization
    • University of Waikato

      -
      International Management
  • Experience

    • Austin Distributors

      Dec 1999 - Feb 2002
      Assistant Sales Manager

      Spearheaded and successfully executed a one year project for setting up a highly profitable accessories division for the company. Lead, trained and managed a team of five members to facilitate the overall sales goals of the company. Developed extensive advertising strategies for expos and fairs. Reduced dealership running cost by 18%.

    • University of Waikato

      Mar 2003 - Jun 2005
      International Customer Services Coordinator

      Responsible for processing international student applications, including managing a global network of 50 partners. Responsible for comprehensive database management and student visa processing. Responsible for advertising and publicity material. Because of my skillset and excellent work performance, I represented the University in South Asia on various occasions for student recruitment.

    • Immigration New Zealand

      Jun 2005 - Dec 2010
      Immigration Officer

      Highly confidential job requiring multiple quality checks, thorough investigation, keen observations, quality decisions and adhering to strict policy guidelines. Assessed and granted visas, including student visas and work permits. Gained extensive knowledge of student visa policies and regulations.

    • University of Waikato

      Jan 2011 - Jul 2015

      Developed, managed and executed marketing and business development strategies for the entire South Asia markets. An all-encompassing role which included student mobility, student recruitment and international operations like student admissions and application processing etc. Deployed robust systems aimed at building new relationships, brand development, e-marketing, budgeting, direct marketing and analysis of market research data. Strategic income diversification strategies, strong relationship with agents and stakeholders and responsive product development helped in achieving recruitments targets set by the university. Show less

      • International Market Manager, South Asia

        Dec 2012 - Jul 2015
      • International Recruitment Advisor, South Asia

        Jan 2011 - Dec 2012
    • Swinburne University of Technology

      Apr 2016 - May 2016
      Marketing and Future Students Manager

      I am responsible for understanding and defining brand, marketing and recruitment, challenges and aspirations of academic units. The role is a key contributor to the leadership teams of both the academic units and Marketing and Future Students. The role involves - • Develop and drive the implementation of action plans based on brand and marketing strategies. • Plan and implement publicity and promotions for the relevant business partner. • Provide insight and research to business cases for new product development and product refresh. • Contribute to the strategic management of partners – schools, agents, universities – and ensure that the client group gains maximum benefit. Show less

    • CQUniversity

      May 2016 - Jul 2020

      Act as business leader to design, execute, and oversee effective client relationship management and servicing strategies to drive client satisfaction, retention and growth opportunities. As a key member of the CQUEnglish Management team, contribute to the overall business strategy formulation, development and execution plans for the department.Forging new profitable business relationships, facilitating international recruitment and maintaining existing relationships with global partners, government bodies and universities.Developed and implemented innovative marketing and sales strategies with strong digital components, to collaborate with clients virtually, face to face and offer ongoing support. Responsible for appointing, training and management of global agent networks and partner.Developed and implemented sales budget, education packages, proposals, expressions of interest and business cases with educational institutions.Developed a range of appropriate systems and business processesCommissioning marketing collateral to support development and delivery of English programsMaintenance of CRM ( Sugar), record keeping and knowledge management and sharing. Show less Creating and implementing sustainable international student recruitment strategies for Japan, Mongolia, South Korea, Taiwan and the African region, with a focus on maintaining and increasing student numbers and market share.Key responsibilities – Providing performance data, analytical reports and advice to senior management relating to international recruitment, marketing and business development operations.Leading and participating in collaborative project teams involving internal and external stakeholders on audits and initiatives that will improve the overall performance, such as agent management systems, marketing campaigns, partnership quality assurance activities, compliance audits, etc. Responsible for developing and implementing innovative marketing and recruitment plans with strong digital components.Working with the international partnerships team to optimize current academic partnerships in the specified markets. Drafting and implementation of plans, proposals, business cases, reports, submissions, policies and procedures and product developmentMaintaining a specialist knowledge across relevant Australian and international legislations, overseas education systems, cultural and business protocols, and the full range of CQUniversity’s product offerings.Work closely with the international leadership team and internal and external stakeholders to generate international student enrolments for CQUniversity against specific targets and within budget.Build a positive image and reputation for the University by representing the International Directorate at internal and external functions, events and meetings. Leading the facilitation of effective communication and collaboration between the international student recruitment function and key internal and external stakeholders. Show less

      • Business Development Manager

        Jul 2017 - Jul 2020
      • International Country Manager (East Asia & Africa)

        May 2016 - Jul 2017
    • IDP Connect

      Jan 2021 - Jan 2022
      Client Engagement Manager

      As the principal contact in the IDP Connect APAC team, I play a substantial role in ensuring that IDP Connect strategic objectives are amplified for internal and external stakeholders to facilitate new business opportunities, foster and build long term relationships to recognize the full value of esteemed partnerships.

    • Studiosity

      Aug 2022 - now
      Partnerships Manager VIC/TAS

      As a Partnership Manager, I play a pivotal role in creating and nurturing strong relationships with various individual stakeholders, and increasing life chances for students everywhere to ensure that in an age of online education, internationalization, and mobilization, every student can get the personalized academic study support they need, anytime, anywhere.Key part of my role is to achieve stakeholders strategic objectives that are aligned, planned, integrated and well communicated to ensure the greatest value for our partners and students. Show less

  • Licenses & Certifications

    • Strategies for Influencing others

      CQUniversity
      Nov 2018
    • Recruit For Success

      CQUniversity Australia
    • Sales Accelerator

      Smarter selling - stop talking start listening
      May 2019
    • Working as a High performing Team

      CQUniversity
      Aug 2019
    • Managing for Success

      CQUniversity
      Jun 2017
    • Online Marketing Foundation

      Lynda.com
      Oct 2020
    • Communicating with Impact

      CQUniversity
      Jun 2017
  • Volunteer Experience

    • Teacher

      Issued by Shiksha Abiyaan on Aug 2015
      Shiksha AbiyaanAssociated with Manpreet K.