Jana Baumann

Jana Baumann

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location of Jana BaumannStuttgart, Baden-Württemberg, Germany

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  • Timeline

  • About me

    Solution Manager │ Global CRM Solutions at Mercedes-Benz AG

  • Education

    • Masaryk University Brno

      2009 - 2013
      Bc. European Economy, Public Administration and Culture
    • Hochschule Heilbronn - Hochschule für Technik und Wirtschaft

      2012 - 2013
      International Business - Osteuropa

      ERASMUS - student exchange programme

    • Masaryk University Brno

      2013 - 2015
      Master studies in Public Economics and Administration
  • Experience

    • Daimler Mobility AG

      Sept 2015 - Sept 2021

      ▪ CRM Integration - Product Owner & Project Lead (Mercedes-Benz Bank) - Led Salesforce CRM data integration in Europe and Germany - Managed business and IT analysts and external suppliers team to meet project timelines - Reported project status to BU and IT management, covering budget, risks, and business issues - Coordinated roll-out strategy and use case implementation for European markets▪ Salesforce Marketing Cloud Rollout - Analyzed marketing processes, data sources, IT systems, and local pain points - Defined use cases and provided market consultancy - Ensured CRM connection to Marketing Cloud - Managed internal and external IT development teams▪ Eloqua Marketing Automation Tool Rollout (Global) - Analyzed marketing processes, data sources, IT systems, and local pain points - Supported local teams in measuring tool impact and value - Coordinated technical implementation with external agency Show less

      • Data Driven Marketing & CRM Integration

        Nov 2017 - Sept 2021
      • Strategy Consultant - Financial Services Europe

        Sept 2015 - Nov 2017
    • Mercedes-Benz AG

      Sept 2021 - now

      - Leading global harmonization and standardization of CRM using industry-specific cloud products- Defining product blueprint vision, timelines, and solution intent- Managing product capabilities, prioritization, and solution backlog using SAFe methodology- Aligning scope, timelines, and deliverables with global stakeholders- Guiding Solution Train to meet functional, technical, and business needs - Led Project and Business Architecture for industry specific cloud solutions- Aligned Marketing technologies system architecture and business process definition

      • Solution Manager │ Automotive Industry Cloud Solutions | Global CRM Solutions

        May 2023 - now
      • Project Lead │ Automotive Industry Cloud Solutions | Business Architect | Global CRM Solutions

        Sept 2021 - May 2023
  • Licenses & Certifications

    • Cambridge ESOL - First Certificate in English

      University of Cambridge
      Feb 2009
    • SAFe Agilist Certification Certification

      Scaled Agile, Inc.
    • SAFe 4 Practitioner Certification

      Scaled Agile, Inc.
      Nov 2019