Swapan Chandra

Experience

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  Century Plyboards (I) Limited

  Jun 2010 - Jul 2012

  Channel Executive

  Responsible for business development of new brand "Sharonply" in the state of JharkhandResponsible for channel expansion & development.Opened first Sharon brand dealer in Ranchi.Handle both project sales & Channel sales

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  VIP Industries Limited

  Jul 2012 - Sept 2014

  Sales Officer

  Responsible for market recovery & market share retention.Handled Exclusive Brand Outlet(EBO),Modern Trade,MBO & Distribution.Made the market to work on auto mode.Established ambitious sales targets, managed deployment strategies and developed go-to-market plans tocapitalize on every revenue opportunity.Prepared sales reports with informative graphs and charts to outline key data.Achieved sales target for the 2014 H1 FTS Program

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  IFB Industries Ltd

  Sept 2014 - Nov 2019

  Business Development Executive Bihar & Jharkhand

  Responsible for business development of IFB Domestic product in untapped market of Jharkhand for 1 years.Responsible for business development of IFB Commercial products (HORECA)in the state of Jharkhand for 4.3years.Responsible for business development of IFB Commercial products (HORECA)in the state of Jharkhand & Biharboth for 1.3 years.Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achievesales goals (Achieved more than 100% sales volume growth in FY 2017-18 & 2018-19).Targeted new markets and increased sales 800% through proactive sales and negotiation techniques in thespan of 4 years in Jharkhand.Worked with clients like Fortune hotels, India Hotels Ltd, Tata Group,BSF,Sarovar Hotels & Resort,RSBTransmissions to name the few. Show less

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  Whirlpool Corporation

  Nov 2019 - Jun 2020

  Business Development Manager East Zone

  I am responsible for Business development of new product categories in Eastern India.Products-Chest Freezer,Combi Oven,Commercial Dishwasher,Ice Maker,Commercial Microwave,CommercialLaundry &Built-in Appliances.Key Responsibility is market mapping ,competitor analysis, product placement, new channel partnerappointment,demand generation activities etc.I had appointed first trade partner for Whirlpool commercial appliances in Guwahati market.I had re-opened Patna market & appointed two trade partners for Whirlpool Commercial Appliances in Patna.Participated in AAHAR 2020 to promote Whirlpool Commercial Appliances. Show less

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  Rockwell Industries Limited

  Jan 2021 - Mar 2022

  Regional Sales Manager East Zone

  Commercial Refrigeration Product Sales in East Zone.Exceeded targets by building, directing and motivating high-performing sales team.Coached sales associates in product specifications, sales incentives and selling techniques, significantlyincreasing customer satisfaction ratings.Managing sales force of 8 Sales Executive/Asst Manager/Deputy Manager for 10000 Machines annually. Reopened and Relaunch Rockwell brand in North East, Odisha and West Bengal Market. Appointed 1 Superdistributor in Guwahati who have capacity to sale 3000 machines per Annum in NE region. WB and NE branchwas eligible for Q2 Incentives.Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team.Started export business in Bhutan & Bangladesh.Product line- Commercial Refrigeration & Kitchen Equipments. Show less

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  Reliance Retail

  Mar 2022 - Sept 2022

  Territory Sales Manager Rajarhat Cluster

  Handling B2B Business under brand of Ajio Business.Currently handling 500+ Retail Points. Driving 10 Salesofficers for achieving 20 MAU ,DAU, 20 MIDs Creationsand 21 QR Visits per day. Product line- Garments,Footwear and Lifestyle products.

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  Haier Appliances India Pvt Ltd

  Oct 2022 - now

  Manager Institutional Sales East

  Handling & Expansion of Institutional, B2B, CPC, CSD, Dairy& Beverage, Corporate Gifting & Real Estate Business inEast. Sellout Planning & Secondary monitoring in CSD &CPC counters. Onboarded New Corporate customers likeRupa Industries, Dalmia Cement, Ultratech Cement Nuvoco Cement,Godrej properties, Ramco Cement, LUX Industries etc. Achieved 2023H1 TGT for FTSProgram. Established Haier CSD business in East. Achieved more than 35% growth in government business in year 2024 and Promoted to Manager-East. Show less