Niki Chen

Niki Chen

Marketing Manager

Followers of Niki Chen215 followers
location of Niki ChenBaoshan District, Shanghai, China

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  • Timeline

  • About me

    Marketing Manager at Shanghai Purcham Technology Co., Ltd.

  • Education

    • Fudan University

      2004 - 2008
      Bachelor's degree Insurance
  • Experience

    • Emdoor Group

      Mar 2008 - Feb 2012
      Marketing Manager

      1. Rich experiences of large scale exhibitions arranging and coordination both home and abroad, such as China Sourcing Fair, CES, CeBIT Fair, etc.2. Successfully arranged several new products release conferences on a national scale.3. Plan, arrange and implement VI projects (product manuals, enterprise promotional videos, customized gifts, marketing E-journals, new products brochure, etc.)4. Website planning and designing, overall arrangement of content updating.

    • Tedia Company, Inc

      Apr 2012 - Dec 2013
      Marketing Specialist

      1. Arrange the trade show of Analytica China 2012 and China Lab 2013. 2. Fully responsible for the new website building project of TEDIA China.3. Maintain good relationship with Media partners.4. Design marketing materials used in China. (Catalog, AD banners, DM, Posters, giveaways, etc.)5. Draft and deliver monthly raw material market data analysis reports.

    • Retech Group

      Mar 2014 - Sept 2015
      Marketing Supervisor

      1. Develop annual marketing plan.2. Update the construction and contents of the official website.3. Plan and deliver integrated marketing publicity materials including press release, WeChat subscriptions, enterprise e-journals, brochures, etc.4. Regularly deliver competitor analysis reports.5. Plan and implement market events. 6. Team building and management.

    • Beijing LetinVR Digital Technology Co., Ltd.

      Mar 2016 - Jun 2018
      Marketing Manager

      1. Make overall planning of promotion plans as well as all kinds of promotion materials.2. Write and design the BPs of subsidiary corporations at different stages.3. Plan and execute industrial exhibitions.4. Design, arrange and implement creative proposals of key projects.(New HUADU in Fuzhou, Unilever, LG, SHANGZUO in Chengdu, etc.)5. Launch internal trainings of project proposals written norms, project management, PPT design. etc.

    • Shanghai Purcham Technology Co., Ltd.

      Aug 2018 - now
      Marketing Manager
  • Licenses & Certifications

    • Advanced Interpretation

      Shanghai Foreign Language Interpretation Certificate Examination Committee
    • BEC Vantage