Shelby Line

Experience

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  Encana Oil & Gas

  Feb 2010 - Jun 2012

  Site Manager

  Responsible for managing 3 person operation to include all functions of mailroom and reception desk. Personally delegated the revision and development of over 60 site specific standard operating procedures to improve site efficiency. Maintained effective written and oral communications with clients and employees. Prioritized work and deployed staff as required ensuring customer needs are met in regards to on-time delivery of services and quality of work. Ensured all work standards are met on a consistent basis. Developed new procedures to improve the operation of the sites and to lower operating costs. Managed, trained and coached employees to develop a work environment that promoted high motivation and positive morale. Show less

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  On The Border

  Jun 2012 - Jul 2013

  Office Support Specialist

  Manage all incoming visitors and phone traffic. Daily preparation of outgoing mail and shipments, delivers incoming mail to appropriate department/recipient. Facilitates all vendors, and services for the corporate office’s day to day functionality. Support the Human Resources department by facilitating background checks, assessments,recruiting for field management positions, as well as preparing the onboarding process for all field management positions.

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  DexYP

  Oct 2015 - May 2018

  I am responsible for managing, optimizing and improving a creative digital marketing portfolio for small to medium sized businesses. Main focuses include Google Adwords & Display & Facebook Advertising..Mentor and help train standard campaign managers. Attend monthly growth meetings, produce videos for continued training for standard campaign managers.Accomplishments:Provided continual improvement of PPC campaigns by driving lowered cost per click with unique landing page content and expert bidding strategy. Handled many escalated accounts and were able to win-back previously upset or unsatisfied clients.Trained others within our department, nominated for several awards and mentored 2 interns successfully whom both received full time offers. Show less -Managing an array of digital marketing products for small business owners that includes custom websites, digital presence management, display brand awareness, search engine optimization and search engine marketing.-Navigate the client through all fulfillment steps, engaging necessary resources to produce an end-state that demonstrates digital and product expertise.-Build web based advertising campaigns for small business owners that help generate leads and meaningful business.-Optimize campaigns monthly and review with the client any changes made to improve performance and lead generation.-Maintain working relationships with clients, co-workers, sales staff, and all others involved in producing quality advertising that ensures client retention. Show less

  • Agency Level Expansion Campaign Manager

    Jul 2017 - May 2018

  • Digital Marketing Campaign Manager

    Oct 2015 - Jul 2017
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  USA TODAY Sports Media Group

  Apr 2022 - now

  Marketing Team Lead

  Main team lead function is to help support, train & help lead a team of 10-15 marketing professionals. Helped develop a custom 6-8 week training program for new hires based on their experience and role.Manage a book of $120,000-$300,000 monthly revenue of complex, custom enterprise and national client portforlio.